Email Marketing Manager

PIN-UP.CRM is an integral part of the PIN-UP Global ecosystem, building high-quality, long-term relationships with the customer, creating all conditions to make the use of the resource comfortable, convenient, as well as providing the best service to the consumer. We approach the most convenient solution for the customer, considering dozens of alternative ways and creative approach to finding the easiest one.

We are seeking an Email Marketing Manager to lead our client communication strategy. You'll handle campaign planning and execution across email, SMS, push notifications, and messengers. Your responsibilities include creating templates, automating player-focused communications, user segmentation, and optimizing our processes. You'll also analyze campaign results to enhance engagement and drive success.

Requirements:

• At least 2 years of experience as an Email Marketing Manager;

• Work experience with email senders (Mailchimp, Sendgrid, Klaviyo, etc.);

• Basic knowledge of HTML/CSS and how to create HTML emails;

• Knowledge of key communication metrics;

• Knowledge of general internet marketing trends and email marketing in particular;

• Creativity, self-sufficiency, responsibility, and productivity.

Will be plus:

• Experience with other communication channels such as SMS, messengers, and push;

• Experience in betting and or gambling niches.

Responsibilities:

• Conducting communication with clients via SMS, email, push notifications, pop-ups, and messengers;

• Planning SMS, email, and other campaigns;

• Creating email templates;

• Implementing player-oriented communication automation projects;

• Segmentation of users;

• Constant optimization of communication processes and tools;

• Analysis of communication and promo campaign results.

Our benefits:

• An exciting and challenging job in a fast-growing product ecosystem, the opportunity to be part of a multicultural team of top professionals in Development, Architecture, Management, Operations, Marketing, Legal, Finance and other;

• Great working atmosphere with passionate experts and leaders, sharing a friendly culture and a success-driven mindset is guaranteed;

• Beautiful offices in Warsaw, Limassol, Kyiv, Almaty, Yerevan — work remotely or on-site with comfort and enjoy the opportunity to build a network of connections with professionals day by day;

• Modern corporate equipment based on macOS or Windows and additional equipment are provided;

• Paid vacations, sick leave, personal event days, days off;

• Corporate health insurance program;

• Referral program — enjoy cooperation with your colleagues and get the bonus;

• Educational programs: regular internal training, compensation for external education, attendance of specialized global conferences;

• Rewards program for mentoring and coaching colleagues;

• Free internal English courses;

• Yoga classes;

• Multiple internal activities: online platform for employees with quests, gamification and presents for collecting bonuses, PIN-UP talks club for movie and book lovers, board games cozy evenings, special office days dedicated to holidays, etc;

• Company events, team building.