Работала в 1 компании   4 месяца

Автомобильная промышленность и Автобизнес

Manager Public Media Relations

Название компании скрыто

Автомобильная промышленность и Автобизнес

3 месяца

09.2024 - по настоящее время

2024 Media Public Relations Manager, official BMW, Rolls-Roys, Aston Martin Importer, Ukraine * Increase brand awareness for AWT and maintain a premium corporate image in Western Europe.* Develop and implement effective PR plans for BMW, ALPINA, Rolls-Royce, and Aston Martin.* Utilize diverse media channels to maximize brand exposure for the company.* Build strong and positive relationships with media outlets, influential figures, and other stakeholders.* Manage media inquiries and interview requests.* Develop and edit press releases, speeches, articles, and other information.* Manage the social media agency partner, providing monthly content plans outlining marketing goals, key messages, and channels to be utilized.* Measure, analyze, and report on the results of PR projects and initiatives.* Evaluate partnership opportunities.* Plan and conduct media events, press conferences, and product presentations.

Ключевая информация

Higher education• 2008-2013 Donetsk National University, qualification "Master of Marketing"Additional education• 2004-2005 Training at the Center for Support of Public Organizations (School of Leaders), Donetsk• 2010 Internship at Varna chamber of commercial industry, Varna, Bulgaria• 2011 Training course supported by the Ukrainian Marketing Association. SPSS - a reliable assistant marketer• 2015 Training course and testing: "Peugeot 2015. Innovations and changes in the model range"• 2015-2016 Successfully passed the training of the All-Ukrainian public organization "Ukrainian Marketing Association", passed the exams and confirmed the qualification: MARKETING AND CAR SAILING DIRECTOR (level C)• 2016 SMS SEPENDIPITI MARKETING SCHOOL. Has been trained in the course of promoting Internet projects in social networks - SMS-SOS• 2017 Three-day course: Marketing Jazz Fest• 2019 Foreign language course at English Prime. Finished level Intermediate 2• 2019 Passed the course "SMM for work". 1) Content. Plan and its creation. 2) Copywriting for social networks. 3) Targeted advertising. Preparing and setting up a campaign launch. 4) Google Analytics for SMM Specialist. 5) SMM strategy. 6) KPIs and budgeting. 7) Promotion on YouTube. 8) Messengers and chat bots. 9) Work with thought leaders and work out the negative• 2020 PowerBI Course• 2020 Editing videos for social networks• 2024 AI for Business, Course Business Constructor• 2024 English Prime, Level Business Professional skills• Knowledge of market assessment techniques (capacity, growth rates, segmentation and market forecasting)• Ability to manage the advertising budget and calculate the effectiveness of investments• Knowledge of graphics packages Adobe: Illustrator, Premier pro• Building Power BI reports• Organization, launch and support of Jivosite, writing scripts for working with clients• Ability to work with social networks, blogs, forums, Internet communities• Creating promotional materials• Developing new products and bringing them to the market• Knowledge of the basics of advertising, PR, Direct Marketing• Ability to analyze sales dynamics and manage sales forecast• Knowledge of the SEO promotion model, the ability to save work with contractors• Google ads - setup, administration• Setting up and working with marketplaces• Organization of the work of the merchant center• Facebook ads - creating advertising campaigns, targeting•E-mail marketing• SERM• Writing business articles, working with the press and customer objections• Vast experience in organizing BTL and business events• Organization of team building in the company• Work with the opinion leaders, stars of show business

Владеет языками

Английский

выше среднего

Может проходить собеседование на этом языке

Может проходить собеседование на этом языке

English Prime Business Cource

Курсы, тренинги, сертификаты

Маркетинг

Київ, 2024

Анонимный соискатель

Head of marketing, PR

Киев

33 года

Активно ищет работу

полная занятость, проектная работа

Характер работы: удаленная работа, в офисе/на месте

Обновлено 1 неделю назад