• Strategic planning, creating brand plans

• Planning and budget management

• Develop and execute marketing plans

• Development of company brands portfolio

• Sales analysis• Analysis of competitors' activities

• Development and manufacturing of POS materials, budgeting

• Developed 360 marketing mix creative materials: Agency briefing & coordination, Creative ideas, TVCs, Trade POSM development, Photo shooting.

• Brand promotion on export markets (27 markets)

• Launched new products in different price segments (Global, from scratch): The Originals, The Inked Collection, Premium, Special.

• Results: 130+ International quality awards; #1 International Spirits Brand (IWSR)Signed cooperation with 13+ markets: negotiations with partners, strategy development, product launch support & coordination, budget forecasting & control.

• Analyzed markets & trends on quarterly basis for effective marketing approach proposition: market capacity, target audience, communication channels, consumption preferences.Results: right assortment & channel split on 20+ markets to achieve volume growth & brand awareness to increase sales

• Planning and implementation of strategy and tactical steps to promote brand on the market

• Planning and control of the budget

• Development of brand activities according to the global strategy. Analysis of implemented activities

• Brand planning

• Strategic planning of brand activities

• Competitor analysis

• Sales analysis, control of product stock level

• Close cooperation with the sales team

• Preparation of monthly, quarterly, annual reports, reports for each activity as well

• Work with Event and BTL-agencies

• Development and manufacturing of POS materials, budgeting

• Organization of events, trainings, tastings of motivational trips to the place of production

• Development of ideas within the global digital strategy for brands promotion