Social Media Strategist

Epic Strategies, a digital marketing agency, seeks a Social Media Manager to provide thought leadership for clients across several industries. This role will report to the EVP of Integrated Marketing Services and be responsible for researching and utilizing insights and analytics to develop individualized social strategies across platforms to support the client’s business objectives.

The Social Media Manager should be a creative thinker with excellent research skills to develop actionable content for specific target audiences. This position will work collaboratively across internal teams to brainstorm content concepts for several industries and then develop a strategy for publication across various digital and social channels. This role will also report on content performance and identify opportunities to improve engagement. The ideal person should be excited about spending 70-80% of their time researching, concepting, and reporting.

Requirements

? MUST SPEAK AND WRITE FLUENT ENGLISH

? 5+ years of experience in social media management, social strategy development, and execution of organic social media.

? Preferred experience with LinkedIn, Facebook, and Instagram.

? Conduct research to become an expert in many of our client’s businesses and industries, including but not limited to food and beverage, medical, home entertainment, logistics, construction, law, and consulting.

? Work with account executives to identify client goals and move into researching, planning, developing, and implementing strategies to achieve those goals.

? Perform social listening and community management and stay current on social media trends.

? Pivot trends to fit each client’s brand, concepting monthly social posts across several platforms to ensure our clients stay ahead of the curve.

? Review post analytics and report on content performance, providing recommendations on how to improve and optimize KPIs.

? Able to take initiative as a problem solver and work across many agency clients.

? Self-directed and able to work in a fast-paced environment requiring strict time management and the ability to adapt to changing priorities.

Bonus Skillsets

? Working knowledge of other digital marketing disciplines such as PPC (e.g., Google Ads).

? Practical knowledge of SEO and keyword research.

? Graphic design capabilities using tools like Canva or Adobe Creative Cloud.

? Meta Professional Certifications and/or similar social media ad certifications or willingness to obtain.

? Familiar with social scheduling and reporting platforms like Agorapulse and Metricool.

? Familiar with project management tools like Asana, Monday.com, etc.

? Experience with influencer marketing and/or email marketing campaigns.