Работал в 5 компаниях 9 лет 9 месяцев
FMCG, Банки
Sr. Retail Marketing and Category Manager
Colgate-Palmolive
FMCG
2 года 11 месяцев
06.2021 - по настоящее время
- Identify insightful ways to bring new products at the market;
- Analyze the impact of shopper activity on the P&L and consider alternate plans, if appropriate;
- Use shopper understanding and data to assist on-going brand conversations;
- Activate shopper connections which deliver a competitive advantage;
- Prepare and deliver actionable recommendations for the brand based on shopper insight;
- Contribute to localizing claims and bringing it to life in-store;
- Provide valuable input to the shopper work-stream of a launch, making recommendations to secure launch success;
- Develop short term and long term category strategies base on a thorough understanding of market conditions and trends;
- Full understanding of internal and external data related to each channels - proactive approach to expanding our insights in terms of consumer, customer, competition and market trends;
- Lead shopper performance tracking and recommend improvement opportunities;
- Develop the annual Shopper activation plan in strong collaboration with brand team;
- POP production and budget control
Key Account Manager
Colgate-Palmolive
FMCG
2 года 6 месяцев
12.2018 - 06.2021
- prepare the annual negotiation plan with National customers;
- negotiate with National customers and gain Company's strategy and goals;
- compliance control the T&C with National customers;
- plan and control marketing activities;
- make deep analysis by customers for sales growth;
- budget control;
- achieve sales targets by customers on monthly bases;
Experience with customers: Epicentr, Watsons, Billa, Novus, VK.
What was done:
- sales growth from 5% to 30%;
- free placed the additional equipment (w/o extra budget)
- reviewed and eliminated of inefficient investments;
- gained assortment according to the priorities of the company;
- gained assortment and increased # of SKUs w/o additional investments
Commercial analyst
Colgate-Palmolive
FMCG
3 года 4 месяца
08.2016 - 12.2019
- deep dive into Ukraine market by categories, channels, segments etc.
- make conclusions and suggest decisions for improving company's results;
- sales analysis by customers and channels (Scan data, EYC);
- develop the analytical reports (dashboard) to the Company's Managers;
- take part in promo strategy development by categories and customers
- make presentations with analytical data and conclusions to the TOP Managers;
- support and work with CRM systems;
- work with ad-hoc requests
Individual Business Sector Specialist
Первый Украинский Международный Банк, ПАО / ПУМБ
Банки
1 год
06.2015 - 06.2016
- Provide consulting services to clients of products and services of the Bank;
- Active looking for new clients;
- Servicing credit transactions on existing credit products;
- Sign contracts with individuals for opening card, deposit and current accounts etc.
- Sale of other retail products/services to customers in accordance with the Bank's Tariffs;
- Preparing monthly financial reports for the department.
Call-center operator
Первый Украинский Международный Банк, ПАО / ПУМБ
Банки
10 месяцев
08.2014 - 06.2015
- Provide consulting services to clients of credit and debit payment card holders
- Blocking/unblocking cards, changing daily limits
- Maintenance of Internet banking services for individuals
- Sale of bank products
Ключевая информация
- Negotiation skills
- Team management
- Product management
- Budget management
- Sales management
- Analytic mindset
- Leadership development
- Teamwork
Учился в 1 заведении
Kyiv National Economic University named after Vadym Hetman
Master in Finance
Kyiv, 2015
Владеет языками
Английский
выше среднего
Курсы, тренинги, сертификаты
Projector
Київ, 2023
Presentation design
Skillbox
Kyiv, 2022
Project management
duration - 7 month
First Cambridge Educational Center
Kyiv, 2020
Improve English skills
Training center "Danko"
Kyiv, 2016
Learn Excel professionally
Vadym
Vadym
Category Manager
Киев
Работает, но открыт для предложений
полная занятость
Обновлено 1 неделю назад