Работал в 11 компаниях 20 лет 7 месяцев
Торговля оптовая / Дистрибуция / Импорт-экспорт, FMCG, АПК (Агропромышленный комплекс), Промышленность и Производство
B2C Pricing Strategy Manager
Название компании скрыто
Торговля оптовая / Дистрибуция / Импорт-экспорт
5 месяцев
08.2023 - 01.2024
- Developed Price & Promo strategy in “Business to Consumer Sales Channel” to deliver Annual Targets, using advanced demand and revenue forecasting algorithms (self-made excel modeling tool);
- Provided strong analytics to Leadership Team, found list of white spots to drive business in Q4 2023;
- Implemented advanced analysis of core Sales and promotional KPIs, that helped to identify margin growth opportunities.
Senior Sales support manager
Название компании скрыто
FMCG
9 месяцев
08.2021 - 05.2022
- Developed & implemented core processes: weekly demand forecasting, P&L reports for each key account, promotional cost management and efficiency assessment algorithms (ROI based);
- Improved pricing system, brought transparency to commercial terms;
- Developed Power BI tool to control distributors’ pricing, discounts, margins and profits;
- Made active account base census;
- Improved intelligence and sales force efficiency analytics, implemented client base classification, benchmarking, rating and improved analytics of secondary sales in Spot2D (CMR-system);
Revenue Growth Manager
Название компании скрыто
АПК (Агропромышленный комплекс)
4 месяца
11.2020 - 03.2021
- Improved innovations pricing / promo strategy process;
- Developed x-channel promo strategy (incl calendarization);
- Prepared and maintained differentiated pricing execution to recover gross margin;
- Kicked-off pricing strategy and policy development.
Integrated Sales and operations planning Leader
Название компании скрыто
FMCG
2 года 1 месяц
05.2018 - 06.2020
- IS&OP - implementation, support & management of an integrated planning system from sales forecasting to material procurement planning.
- Provided integration of forecasting, planning, target setting and reporting across all functions.
- Increased planning accuracy – which led to cost optimization via procurement loss reduction, and Sales growth via making all historical sales factors transparent.
Senior Marketing Manager Shopper Activation
Название компании скрыто
FMCG
10 месяцев
07.2017 - 05.2018
- Trade Marketing and Sales strategy (3-5 years horizon) development and alignment with Execution team with further implementation.
- Analysis of short-term (within 1 year) competitive activities and development of countermeasures to achieve a competitive advantage.
- Development of effective trade marketing activations for key clients.
Senior Financial Manager Revenue Strategy
Название компании скрыто
FMCG
2 года 10 месяцев
09.2014 - 07.2017
- Deferatiated Base Pricing strategy development (Regional pricing; differentiated pricing (distribution channels, categories, segments, packaging) and Innovations’ pricing)
- Determining effective discounts and mechanics of promotional activities (including: EDLP, Hi/Lo, BOGOF, Bundles etc)
- Lead Revenue managemnt reporting and analysis
Pricing and Project Management (Sales Efficiency)
Название компании скрыто
FMCG
5 лет 5 месяцев
04.2009 - 09.2014
- Pricing and Trade spends management to increase return on investment
- Development of layout (planograms) standards to improve Sales turnover;
- Analysis and identification of opportunities to increase company revenues with further support of implementation (mix management and new ways of promotion and distribution)
Sales Operations and Capability Manager
Название компании скрыто
FMCG
1 год
03.2008 - 03.2009
- Procurement, maintanance of trade marketing and Sales equipment (coolers, post- (pre-) mix etc) & control of effective placement
- Capabilty training programs for Trade equipment procurement, maintanance and Sales teams (implementation of PepsiCo standards)
- Sales and Logistics reporting transformation (QlikView implementation)
- Routing for Sales and Logistics (UPS territory planner)
Project manager (Operational efficiency)
Название компании скрыто
FMCG
11 месяцев
04.2007 - 03.2008
- Support-goods Procurement process systematization and improvement (cost reduction through process centralization, conducting effective tender committees).
- Preparation, organization, and support in the certification of the company in accordance with ISO 9000; 14000; 18000 quality standards.
- Organization and management of a unit for centralized (national) servicing of the key client METRO C&C (improving service quality and increasing sales).
Finance controller
Название компании скрыто
FMCG
1 год 2 месяца
02.2006 - 04.2007
- Budgeting (P&L, Cash Flow, Cash plan etc)
- Operational cycle management and stock optimization
- Analysis of distribution ROI
Financial manager
Название компании скрыто
Промышленность и Производство
4 года 5 месяцев
09.2001 - 02.2006
Internal (for Leadershop team) and External (for Ministry of Industrial Policy of Ukraine) Financial Budgeting;
Financial reporting and Budget analysis;
Ключевая информация
Expert in:
- Efficient cost management (planning, analysis, effective optimization and increasing efficiency of investments in operational activities.);
- Marketing & Sales strategy developmentIncome improvement (Pricing, Efficiency in Trade spends)
- Financial planning and analysis.
Учился в 1 заведении
National University "Kyiv-Mohyla Academy"
Finance, Economics
Kyiv, Mykolaiv, 2001
Владеет языками
Английский
свободно
Может проходить собеседование на этом языке
Может проходить собеседование на этом языке
Курсы, тренинги, сертификаты
Мотивация персонала
Прогнозировние продаж Prolink
Qlikview
MBTI
Управление конфликтами
IBM The Business Object Management System (BOMS)
Tableau
Разработка стратегии
Финансовое планирование и анализ
Лидерство
Nielsen Analytic Tools
Revenue Management
Pricing and efficient re-investment in growth
Acumen Revenue management solutions
PepsiCo Sales Capability Trainings
UPS territory planner
Marketing equipment Management
CIPA
Дополнительная информация
Areas of expertise
Finance control & Planning and Analysis
iS&OP Implementation
Reporting and forecast
Sales Capability
Category Management
Sales Operations & Routing
Shopper activation
Marketing equipment management
Анонимный соискатель
Revenue Growth manager (Revenue & Demand planning manager)
Киев
полная занятость, неполная занятость, проектная работа
Характер работы: удаленная работа, гибридная, в офисе/на месте
Обновлено 1 месяц назад