• Designed and launched MVPs using AI and low-code solutions
• Integrated AI into products (recruiting, analytics, automation) with scalable architecture
• Built GTM models for rapid market entry with minimal costs
• Prepared investor materials and supported successful fundraising
• Advised founders on PMF, hypothesis validation, and go-to-market strategy

Skills: Product Development · MVP · Go-to-Market Strategy · Artificial Intelligence (AI) · Generative AI · Conversational AI · AI Automation · Blockchain and Cryptocurrency · AI/ML

• Built and scaled FERRO from scratch to recognized brand in Central Asia
• Delivered 5x sales growth and profitability increase
• Led 50+ cross-functional team, drove innovation and successful GTM launches
• Advise leadership on long-term growth, marketing transformation, and scaling

Skills: Business Development · Business Strategy · Marketing Strategy · Brand Development · Product Development · Go-to-Market Strategy

• Provided fractional CMO and growth consulting services to companies in FMCG, retail, agro, and other sectors
• Developed marketing and communication strategies from scratch
• Built and launched brands from zero to market (positioning, brand identity, GTM)
• Helped businesses scale sales, improve profitability, and build effective marketing systems
• Advised owners and top management on strategic planning and marketing transformation

Skills: Business Development · Business Strategy · Marketing Strategy · Brand Development · Product Development · Go-to-Market Strategy

• Developed and implemented growth strategies – analyzed business performance, identified growth drivers, and executed strategic initiatives to increase profitability and sales.
• Designed and executed marketing strategies – enhanced investment efficiency and ensured maximum budget impact.
• Managed brand portfolio development – defined strategic growth directions and developed brand plans.
• Expanded export markets (CIS) – led marketing strategies and initiatives, established strong distributor partnerships.
• Built and led a high-performing marketing team – developed, motivated, and managed the team to ensure seamless cross-department collaboration and business goal achievement.

Skills: Marketing Strategy · Product Development · Business Strategy · Strategic Planning · Business Development · Brand Development · Go-to-Market Strategy

• Led business growth and marketing strategy – implemented initiatives that strengthened brand positioning and increased company profitability.
• Developed and executed marketing strategies – conducted market and consumer behavior analysis, creating strategies to enhance brand awareness and loyalty.
• Launched new products and managed GTM strategies – conducted research, developed launch plans, and ensured successful execution.
• Increased brand profitability – optimized production and marketing costs, implemented effective pricing models, and improved margins.
• Adapted global strategies for local markets – executed international marketing initiatives, strengthening brand competitiveness in Ukraine.
• Managed a portfolio of licensed brands – ensured strategic promotion, market success, and sustained profitability growth.

Skills: Business Development · Business Strategy · Strategic Planning · Marketing Strategy · Brand Development · Go-to-Market Strategy