• designing a strategy to increase sales and market share
• developing corporate customers’ programs and for subordinate divisions as well
• budgeting, P&L management
• C-level negotiation with TOP Customers
• recruiting and on-board providingpeople management 25+ direct reports
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• Achievements
• increased company’s volume share in the portfolio of top clients from 35% to 55% 480 new clients. Their share was 15% in the total cluster volume
• enhanced regional logistics routes by attracting additional outsourcing suppliers
• designed efficiency projects for TOP customers (customization)

• research and analysis export markets & new markets products expansion
• design go-to market strategy
• develop, configuration and systematization all business processes
• people management 7+ direct reports
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• Achievements
• Poland. Branch relaunch and reaching the break-even point. New brand launch. 3 contracts were signed (1 national retail, 2 regional distributors)
• Germany. Developed commercial policy and sales model (P&L, RRP, logistics)
• Bulgaria. Developed commercial policy and sales model (P&L, RRP, logisticss). New product line delivery on the local market.

• member of the Ukraine Leadership Team playing a key role in development of G2M and Customer Strategy as well as Organization Engagement & Development plan
• identificated, created and agreed with HQ go-to market strategy in line with the company's vision
• developed omni-channel commercial policy & relevant trade condition
• developing a forecasting and budgeting that enable the whole channels to achieve long term sales & profit targets
• national promo campaigns activation
• collaborating with internal (othet departments) and external stakeholders to leverage business results
• people management: set up targets, reviewed results, hiring, coach and motivate sales team
• provided business reviews to the Board (Country Manager, HQ) on a regular base
• Achievements
• created product’s distribution in all trade channels: National accounts, Regional Trade, On-lines, Specialties
• designed and executed promo-campaigns in all channels on quarterly base
• effectively managed 10+ direct reports
• 100% sell-in annuals targets achieved aligned with HQ

Certified FRANKLINCOVEY representative Company in Ukraine

• developed communication and maintained strong working relationships with executives, HR teams, identifed business weaknesses and challenges and determined relevant solutions
• cultivated existing contacts with clients and suppliers and set up long-lasting win-win relationships with new ones
• evaluation customer's needs/expactations and work out customized proposals
• organized training programs of FranklinCovey
• 3 projects successefully delivered

Achievements

• designed and implemented a new sales model for the field organization ( small domestic appliance 300+ headcount). Sales growth increased by 45% (market +33%). Achieved the annual goals with an index 115. Share of sales in the portfolio of Customers increased by 18% (+4.8 points)
• initiated and implemented an annual product promotion plan - Avent category Mother and Chield Care. Sales growth in FMCG sector increased by 40%, coverage increased by 25%. Enhanced distributor's sales capability via transparent performance and development evaluation system
• effectively managed the annual budget of the department, implemented a system of control and cost reduction. ROI> 3
• developed efficient field staff assessment
• introduced and executed top talent recognition process

Responsibilities

• Responsible for crusial KPI's: target delivering (sell-in, sell-out), In house share, coverage, fild staff retention & remuneration
• design and implement a strategic business plan and provide effectively business process both externally and internally
• team lead of 6 Regional Managers and 2 KAM's (direct reports) and 300+ indirect reports nationally.
• developing KPI's & metrics and providing performance analysis for key initiatives to increase efficiency and effectiveness

Achievements

• developed Distributors Sales & Coverage models in Traditional Trade and Wholesale channels based on join business planning
• designed an annual corporate program in Traditional Trade channel. Sales growth increased by 10%, coverage increased by 12%
• implemented sales staff performance standards. The number of effective calls per day increased by 20%
• provided annually Distributor's assessment in Sales, Finance, Logistic, HR and IT
• integrated company's business standards into distributors business system
• developed and implemented annual Distributors Contest based on crucial KPI's

Responsibilities

• responsible for Distributor's KPIs achievement (Sales, Coverage, Distribution, etc.) and Corporate Programs execution nationally
• responsible for design long-term corporate programs, enable execution of monthly trade marketing Initiatives for Ukraine Traditional Trade Channel with Regional Distributors coverage
• develop and maintain customer's relations through all forms of professional and social interaction

• responsible for sales targets delivery and distributor's extension across 7 regions UA for P&G, Gillette and Gala brands. Team Lead of 5 Area Sales Managers
• led Joint Business Plan execution with key customers
• implemented effective business process interaction between sales functions during company's transition period

• responsible for full cycle of contract signing with international retailers METRO C&C, BILLA including shipment, trade terms and marketing (service)

• provided major KPI's: sales volume; profitability; initiated, executed and analysis promo activities
• delivered sales fundamentals in stores
• managed day-to-day operations of regional sales teams, led hiring process

• provided sales forecasting and target delivery

• managed distributor's sales team in 3 regions

• provided successful category management with top Customers

Responsible for selling company's services to the existing Customers and new ones as well. Creating and implementing key-account program to enhance company's revenue. Developed ability with problem solving and negotiation.

Searching and developing Customers. Successfully setting up a remote company's branch.