Працював в 5 компаніях   3 роки 2 місяці

IT, Реклама та PR-послуги, Медіа / ЗМІ

Head Of Department

Eddy LMS

IT

2 роки 1 місяць

11.2022 - до теперішнього часу

Key Responsibilities:

  • Coordinated the work of four departments, ensuring effective collaboration and communication.
  • Formalized client communication strategies to enhance engagement and service delivery.
  • Developed and implemented departmental regulations and processes to streamline operations and improve efficiency.
  • Optimized workflows and integrated CRM systems to support business operations.
  • Automated key tasks to enhance productivity and reduce manual effort.

Key Achievements:

  • Scaled the overall team size by four times, significantly expanding departmental capacity.
  • Established a KPI-based system for task and goal management, improving employee performance tracking.
  • Enhanced sales metrics, client satisfaction, and response times for incoming requests, driving overall business growth.

Senior PPC Manager (Google Ads)

Adart Digital

Реклама та PR-послуги

1 рік 1 місяць

07.2023 - 08.2024

Key Responsibilities:

  • Developed and implemented media plans and marketing strategies to drive client growth.
  • Launched and managed Google Ads campaigns, ensuring ongoing monitoring and optimization.
  • Conducted A/B testing of creatives, bidding strategies, headlines, descriptions, and landing pages to enhance campaign performance.
  • Prepared detailed reports on campaign results for clients, including analysis of key metrics.

Key Achievements:

  • Successfully managed over 10 advertising accounts, maintaining high performance levels.
  • Achieved an average quality lead rate of over 50%, surpassing industry standards.
  • Maintained optimal cost per conversion and quality lead, ensuring consistent ROI growth for clients.

Middle PPC Manager (Google Ads, Meta Ads, Yandex)

Peklo Studio

Реклама та PR-послуги

1 рік 1 місяць

02.2022 - 03.2023

Key Responsibilities:

  • Presented marketing strategies to new clients, effectively communicating campaign goals and expected outcomes.
  • Conducted market analysis considering the client's product and specific needs to tailor campaigns for optimal impact.
  • Continuously optimized campaigns to enhance ROI, ensuring alignment with client objectives and market trends.
  • Created prototypes for advertising campaigns to guide strategic execution.
  • Developed technical briefs for designers to create campaign creatives.
  • Prepared marketing strategies.

Key Achievements:

  • Successfully managed clients independently, ensuring the successful execution of their campaigns.
  • Identified and explored new channels for lead acquisition, expanding the reach and impact of campaigns.
  • Provided clients with a detailed list of recommendations to optimize their sales funnel, contributing to increased conversion rates.
  • Successfully reduced the cost per conversion across multiple campaigns.

Copywriter | Project Manager

Groszi.pl

Медіа / ЗМІ

1 рік 1 місяць

11.2021 - 12.2022

Key Responsibilities:

  • Launched a new blog on WordPress CMS to promote a credit product.
  • Analyzed key competitors to inform content and SEO strategies.
  • Collected and organized semantic core for targeted content creation.
  • Prepared media plans for content distribution and promotion.Wrote articles and created visual content to enhance blog engagement.
  • Published and managed blog content using WordPress CMS.
  • Implemented SEO optimization strategies to improve blog visibility and ranking.

Key Achievements:

  • Achieved daily site traffic of 10,000 unique users.
  • Attained a lead conversion rate of 2.5%.
  • Reduced cost per lead by 40% compared to the client's target.
  • Secured an average position of 1.2 for targeted keywords in search engine results.
  • Maintained an average position of 6.3 for all search queries.

Junior PPC Manager (Google Ads, Meta Ads, Yandex)

Peklo Studio

Реклама та PR-послуги

3 місяці

08.2022 - 11.2022

Key Responsibilities:

  • Created prototypes for advertising campaigns to guide strategic execution.
  • Developed technical briefs for designers to create campaign creatives.
  • Prepared marketing strategies and coordinated with senior specialists for approval.
  • Optimized ongoing advertising campaigns to improve performance metrics.

Key Achievements:

  • Successfully reduced the cost per conversion across multiple campaigns.
  • Increased the share of quality leads to over 40% on average for clients.
  • Advanced to the role of Middle Specialist within a short period.

Ключова інформація

Google Ads, Meta Ads, Google Analytics, Google Tag Manager, Meta Pixel, Yandex Direct, Google Looker Studio, Google Sheets, Google Presentantion, HotJar, Planfix, Google Trends, WordPress CMS, Team Management, PPC Analytics, Strategic Decision-Making, Ability to Work in High-Stress Environments, Performance Management, Staff training, Employee management, Team Leadership, Website optimisation, SEO expertise, A/B testing, Digital marketing strategy, PPC expertise, Content marketing, Google Adwords.

Навчався в 1 закладі

Одесский национальный политехнический университет

Институт компьютерных систем. Компьютерная инженерия.

Одесса, 2016

Володіє мовами

Англійська

вище середнього

Російська

вільно

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Українська

вільно

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Додаткова інформація

Summary

Dynamic and results-oriented Digital Marketing professional with extensive experience as a PPC Manager and Digital Marketer. Expertise in developing and executing data-driven PPC campaigns across Google Ads and Meta Ads platforms, optimizing ad performance, and driving high-quality lead generation. Proven success in creating and implementing effective marketing strategies, conducting A/B testing, and analyzing key performance metrics to maximize ROI. Strong background in SEO with demonstrated skills in content creation and blog management.

Possess valuable leadership experience as a Head of Department, offering a strategic perspective on workflow optimization, process formalization, and CRM integration. Adept at scaling operations, improving team efficiency, and implementing effective systems and KPIs. Known for a strategic mindset and ability to deliver measurable business results.

Vladyslav

Product Manager

Одеса

2 000 $

29 років

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