Работал в 6 компаниях   14 лет 8 месяцев

Интернет, Медиа / СМИ, Реклама / Маркетинг / PR-услуги, IT-консалтинг / Услуги / Производство оборудования

Creative director

Depositphotos

Интернет

6 лет 1 месяц

05.2020 - по настоящее время

• Development of creative concepts and coordination of the launch of online advertising campaigns to increase brand awareness • Planning and implementation of special projects aimed at shaping the brand image among designers, creative communities, photographers, as well as driving traffic to the Depositphotos website • Artistic supervision of all creative ideas in visual solutions, sketches, websites, videos. • Coordination of preparation of layouts for the implementation of advertising campaigns; • Analysis of the outcomes of marketing projects • Development of creative concepts for special projects aimed at building a brand image and presenting opportunities for active PR; • Conceptualisation and creation of advertising messages, slogans required for the implementation of marketing projects; • Formation of creative ideas for events and other offline marketing activities at Depositphotos • Implementation of Depositphotos marketing landing pages within the product • Close partnership with product, design, and engineering departments to identify opportunities for feature enhancements that would elevate user experience • Collaboration with designers, researchers, product managers, product marketers, and engineers to serve a global audience • Maintenance and management of the quality of creative projects across the team • Active participation in production of a full cycle video advertising: from creating an idea to final renders and voice acting; • Strategy development for Depositphotos youtube brand channel. Creation and implementation of a youtube content plan. • Integration of new brand communication and identity into all product and marketing materials

Creative director

UMH Digital

Интернет

2 года 5 месяцев

01.2018 - 05.2020

  • Management of a creative department of 6 people (content, design, web development)

  • Optimization of internal sales processes and customer inquiries.

  • Increasing income from the sale of special projects by 1.5x

  • Administration and work with internal and external contractors: content, design, layout, programming.

  • Development and implementation of communication digital special projects for internal products of the company and advertisers.

  • Preparation of commercial proposals for partners and sponsors

  • Drawing up the technical assignment for team members

  • Organization and administration of the video shooting process.

  • Implementation of projects with opinion leaders

Digital producer

Бурда-Украина, Медиакомпания

Медиа / СМИ

2 года

01.2016 - 12.2017

  • Art direction

  • Analysis of the market, competitors, suggestions of ideas, hypotheses;

  • Preparation of proposals for partners and sponsors;

  • Implementation of special projects for internal products of the company and advertisers.

  • Project team management: designer, copywriter, programmer.

  • Close interaction with the advertising sales department;

  • Presentation of projects to clients;

  • Reporting for each project.

Digital producer

1+1 media

Медиа / СМИ

1 год 9 месяцев

04.2014 - 12.2015

  • Development of complex (360 °) offers for advertisers;

  • Implementation of cross-media TV + Internet special projects;

  • Project management and support;

  • Close interaction with the advertising sales department, commercial sales experience

  • Development of ideas and interactive mechanics for special projects, including 360 (TV + Digital)

Jr. digital creator

Grape Ukraine

Реклама / Маркетинг / PR-услуги

7 месяцев

07.2013 - 01.2014

  • Development of creative concepts in an interactive environment;

  • Creation of project presentations for clients;

  • Prototyping (sites, applications)

Marketing Manager

НВ ТОВ "Калипсо"

IT-консалтинг / Услуги / Производство оборудования

2 года 1 месяц

09.2011 - 09.2013

• restart and maintenance of the company's website;
• development and implementation of the corporate identity of the company;
• development of advertising materials;
• maintaining the company's website;
• preparation of commercial offers;?

Ключевая информация

Hey! My name is Taras, I create interactive projects and I love my work.

8 years of experience in building and executing complex digital communications projects. I worked agency-side (Grape) as well as for some of the largest media holdings (1 + 1 media, Hubert Burda Media, UMH), and IT companies (Depositphotos). Some of my employers and clients are: Depositphotos, 1+1, Kyivstar, DTEK, Rexona, Toyota, Mitsubishi, Volvo, Samsung, Zubrowka, Jagermeister, Puma, Scotch and Soda and many more. You can discover the work I did for them in my portfolio https://bit.ly/3xVCGYT

  • Experienced in cross-functional work, balancing the needs of stakeholders, and breaking down complex narratives into simple, compelling ideas
  • Successfully spotting trends and understanding popular culture in the global media landscape
  • Experience of leading project development process
  • Providing direction on visual and content strategy
  • Presentation, interpersonal, and communication skills, with a lot of experience in communicating complex, sometimes abstract, concepts clearly and persuasively

  • Strategic thinker and communicator

  • High level of self and project presentation skills

Учился в 1 заведении

Kyiv National Economic University

Маркетинг

Киев, Украина, 2014

Владеет языками

Английский

выше среднего

Русский

родной

Украинский

родной

Дополнительная информация

Водительское удостоверение

категория B, стаж 2,5 года

Тарас

Creative director

Киев

33 года

Работает, но открыт для предложений

полная занятость

Последняя активность 3 недели назад