Led the development and growth of a media platform focused on financial markets and news events, managing cross-functional teams, optimizing workflows, ensuring quality at all stages, and expanding the project’s reach by attracting new partners and increasing audience engagement.

Managed product development and optimization across multiple GEOs, focusing on analytics, key metrics tracking, and localization to enhance user experience and market performance. Implemented product hypotheses, conducted A/B testing, and evaluated their impact on key metrics.

Implemented new tools to enhance marketing campaign performance, negotiated with partners and internal teams, and conducted market analysis to drive product awareness and expansion.