Audi Cars Dataset Exploration

https://bit.ly/audi_cars_dataset_exploration
As part of this personal project, I built a custom data parser usingBeautifulSoup, Selenium, and Requests to collect over 17,000 listings of usedAudi cars from an online marketplace. The dataset was cleaned and analyzedin Python using Pandas and NumPy, and further explored in Google Colab. Iformulated and answered six business questions related to car pricing,depreciation, color and drivetrain popularity, and price differences acrossmodels. The project reflects my ability to independently manage the entiredata analysis pipeline — from raw data extraction to actionable insights.

Marketing Analytics Dashboard

https://bit.ly/4leyhct

As part of this project, I developed an interactive marketing dashboard toevaluate the performance of advertising campaigns. I calculated andvisualized key performance metrics such as cost per lead, click-through rate(CTR), and total ad spend using real campaign data. The dashboardsegments the data by gender, country, and even dog breed shown in ads,allowing users to identify the most effective targeting combinations. It alsoincludes audience breakdowns, lead cost dynamics, and engagementinsights across segments, helping marketing teams make data-drivendecisions.