Работала в 7 компаниях 8 лет 7 месяцев
Консалтинг / Аудит, АПК (Агропромышленный комплекс)
Senior Strategist
Kameneva agency
Консалтинг / Аудит
2 года 10 месяцев
01.2022 - по настоящее время
- business & marketing analytics
- trade marketing;
- digital marketing
- offline marketing
- manage communications department
Chief Marketing Manager
LNZ Group
АПК (Агропромышленный комплекс)
4 года 2 месяца
09.2020 - по настоящее время
Brands:
1. FMCG (Zhaivir, Zolotysti, Khrustata Potata brands)
2. Agro (LNZ group, Universeed, Defenda brands)
3. Frozen berries (Tevitta brand)
- Creation marketing strategies
- 4P
- business & marketing analytics
- trade marketing;digital marketing
- offline marketing
- launch of 2 brands
- relaunch of 2 brands
- manage marketing department
Communications manage
LNZ Group
АПК (Агропромышленный комплекс)
10 месяцев
11.2019 - 09.2020
1. FMCG (Fc LNZ)
2. Agro (LNZ group, Universeed, Defenda brands)
- Media strategy elaborating for all brands it include:
- Managment with advertising campaigns' budget and ensure the budget is leveraged effectively to get market objectives
- Attracting contractors for carrying out ad campaigns including film directors & adagencies, analyse the effectivity of ad campaigns
- Building relationships regarding to the product with sales chains and planningevents to increase brand awareness
- Adoption of brand booking, POS materials and another thing for market's trends
- Management with & analyse of Brand KPIs (Brand Health, Brand Awareness)
- launch of 1 brands
- Marketing budget
Marketing specialist
LNZ Group
АПК (Агропромышленный комплекс)
1 год 4 месяца
07.2018 - 11.2019
Brands:
Agro (LNZ group, Universeed, Defenda brands)
Company brand strategy realization to Ukrainian market
Elaborating the concepts of ad videos and coordinating of contractors’ job to getting market objectives
Analyzing competitors' marketing activity and far the preparation ofrecommendations to Marketing Department regarding to company's marketingactivities improvement
Selection contractors and ordering POS materials and video content, controlling itswork
Marketing intern
Сингента/Syngenta
АПК (Агропромышленный комплекс)
1 год 2 месяца
04.2017 - 06.2018
Marketing Assistant
SVKA AGRO
АПК (Агропромышленный комплекс)
8 месяцев
12.2015 - 08.2016
Marketing assistant
Agrosolutions Ukraine
АПК (Агропромышленный комплекс)
1 месяц
07.2015 - 08.2015
Ключевая информация
Fluency in PC: standard MS Office package + additional programs, video editors (SonyVegas, Adobe Premier), graphic editors (Adobe Photoshop)
English - B1-B2
Category B driver's license. 10 years of experience.
Училась в 1 заведении
Національний університет біоресурсів і природокористування України
Marketing specialty, faculty of agricultural management,
Київ, 2018
Владеет языками
Английский
выше среднего
Украинский
родной
Катерина
Катерина
Chief Marketing Manager
Киев
Голосеевский район, Святошинский район
Активно ищет работу
полная занятость
Обновлено 3 часа назад