- Work in an ethical business with adherence to compliance norms (WHO Code for breast-milk substitutes sale, FTSE4Goods policy and Corporate Nestle Policy)

- SEE Nutrition Marketing strategy localization and implementation Category, Brands P&L and marketing budget effective managing

- New opportunities identifying for category growth

- Portfolio management and I&R projects management

- Communication strategy development based on market trends & consumer insights

- Work-coordination with Internal & External stakeholders: Nestle divisions, Agencies

- Management of team (7 subordinates): work planning, competencies development and timely provision of constructive feedback

-Zone-EU Marketing strategy localization and implementation, UA&MD markets

-Category, Brands P&L and marketing budget effective managing

-New opportunities identifying for brand growth, business cases preparation

-Portfolio management

-Communication strategy development and alignment based on market trends & consumer insights

-Work-coordination with Internal & External stakeholders: Nestle divisions (Medical, Scientific adviser, Sales, Trade-marketing, Finance, Compliance, PR, Regulatory, Zone, SBU, factories etc,) and Communication partners (Creative, Media, SMM, Digital agencies)

-Management of team (5 subordinates): work planning, competencies development and timely provision of constructive feedback

-Channels & category strategy development and implementation

-Trade investments managing and efficiency evaluation

-Opportunities identifying across all channels (MT, Pharma, E-Commerce, OOH)

-Shopper insights & trends determination, implementation into strategy & tactics

-Pricing strategy determination with Marketing & Finance

-MBP process managing (Leader in ICP, MSR, OMP)

- PPA development by channels, product matrixes recommendation to sales team

-New products support plan managing, activation by channels & top customers

-Visibility, picture of success execution

-Participation in negotiation process with customers with Sales team

-Selling story incl. category development presentation to key clients

-Collaboration with Zone Commercial team (work-shops, best practices sharing)

-Sales revenue management (was a Lead of the process)Leadership & people development (team: 4 subordinates)

-Marketing strategy development & implementation

-P&L managing (marketing budgets, sales, COGS, other expenses)

-Media strategy managing

-Demand forecasting (primary & secondary sales)•Price managing, pricing strategy determination

-Sales performance, Market share analysis

-Brand health parameters analysis, research managing

-Product presentations for Medical force (product training session), toolkit development (incl. POSM)

-Participation in KA conditions determination, trade expenses management

-Key role in Actavis & Teva OTC integration