Работала в 8 компаниях   16 лет 4 месяца

IT, Торговля розничная / Retail, Отели / Рестораны / Развлекательные комплексы, Красота / Фитнес / Спорт, IT-консалтинг / Услуги / Производство оборудования, Услуги для населения - другое

Marketing Manager

AI Analytics Startup

IT

1 год 8 месяцев

05.2022 - 12.2023

As a Marketing Manager embarking on my first startup journey, I was driven by the desire to build from the ground up — establishing processes, fostering interactions, and forging vital connections. My efforts paid off as we successfully navigated to the second round of investment. Now, armed with this invaluable experience, my ambition is to apply my marketing acumen to emerging and robust products, propelling them towards greater success and market prominence. Presented the product at the WebSummit conference in Lisbon in November 2023

Marketing Lead

Ultra

Торговля розничная / Retail

2 года 5 месяцев

01.2020 - 05.2022

Marketing Lead in the ULTRASSHOP online store, which was opened by ULTRAGROUP, representing 11 well-known brands in Ukraine: Levi's, Guess, Baldinini, Karl Lagerfeld, BOSS, HUGO, Moschino, Antony Morato, Stilnology, BOSS Kids and Guess Kids. My work included managing advertising campaigns and partnership projects, analyzing the effectiveness of marketing activities and controlling the allocation of the marketing budgetThe main aim is to represent the business online, increase traffic, sales and work with the IT team.

Head of digital

ITAKA, Пляжный комплекс

Отели / Рестораны / Развлекательные комплексы

3 года 9 месяцев

01.2017 - 09.2020

Development of marketing strategies in Ukraine, CIS, and Western Europe. Launching offline and online advertising campaigns. Managing a team of more than 50 people

Marketing Manager

ITAKA Night Club & Beach Resort

Отели / Рестораны / Развлекательные комплексы

2 года 6 месяцев

04.2017 - 09.2019

Head of marketing

STREKOZA FITNESS

Красота / Фитнес / Спорт

1 год 2 месяца

10.2015 - 11.2016

As the Head of Marketing of a fitness club offering a wide range of services and programs for sports activities and health improvement, I was responsible for developing and implementing marketing strategies to attract new clients and retain existing ones. My duties included organizing advertising campaigns, promoting club memberships and special offers, as well as managing social media and content marketing.

Marketing Manager

Woop

IT-консалтинг / Услуги / Производство оборудования

4 года 9 месяцев

01.2011 - 09.2015

Development of marketing strategies, partner attraction, affiliate program development

Head of digital

7 небо

Услуги для населения - другое

2 года 11 месяцев

01.2009 - 11.2011

As the Head of Digital for a wedding and events company, I developed and implemented effective marketing strategies, managed Google Ads campaigns, and optimized our website for SEO. My focus was on increasing online visibility and driving engagement, balancing creative marketing with analytical approaches to enhance our brand's presence in the event planning industry.

Marketing specialist

Yo night club

Отели / Рестораны / Развлекательные комплексы

1 год 5 месяцев

08.2007 - 12.2008

As a marketing specialist in a nightclub when social networks were not yet at their peak of popularity, my main focus was on outdoor advertising and traditional marketing methods. I was responsible for developing and implementing advertising strategies, which included designing banners, posters, and other types of outdoor advertisements strategically placed at key points in the city to attract the attention of the maximum number of potential visitors. My work also involved organizing promotional campaigns aimed at increasing the club's attendance and collaborating with local partners for joint events.

Ключевая информация

Setting up the whole process from start to finish

Scaling the campaigns

Showing the logic of building advertising campaigns

Audience Retargeting

Team Management

Social Media Marketing

Influencer Marketing

Brand partnerships

PR relationships

Event Management

Content Production

PerformanceAnalytics

Work closely with Head of Product, Head of Marketing, CTO, Head of Customer Support And Sales to deliver top-notch products

Училась в 1 заведении

Odesa Mechnikov National University

Экономико-правовой

Одеса, 2007

Владеет языками

Английский

средний

Испанский

базовый

Русский

родной

Украинский

родной

Александра

marketing specialist | smm I таргетолог

Одесса

Готов переехать: Киев, Днепр, Запорожье

1 000 $

40 лет

полная занятость, неполная занятость, проектная работа

Характер работы: удаленная работа

Обновлено 4 месяца назад