Працювала в 8 компаніях 16 років 4 місяці
IT, Торгівля роздрібна / Retail, Готелі / Ресторани / Розважальні комплекси, Краса / Фітнес / Спорт, IT - консалтинг / Послуги / Виробництво устаткування, Послуги для населення - інше
Marketing Manager
AI Analytics Startup
IT
1 рік 8 місяців
05.2022 - 12.2023
As a Marketing Manager embarking on my first startup journey, I was driven by the desire to build from the ground up — establishing processes, fostering interactions, and forging vital connections. My efforts paid off as we successfully navigated to the second round of investment. Now, armed with this invaluable experience, my ambition is to apply my marketing acumen to emerging and robust products, propelling them towards greater success and market prominence. Presented the product at the WebSummit conference in Lisbon in November 2023
Marketing Lead
Ultra
Торгівля роздрібна / Retail
2 роки 5 місяців
01.2020 - 05.2022
Marketing Lead in the ULTRASSHOP online store, which was opened by ULTRAGROUP, representing 11 well-known brands in Ukraine: Levi's, Guess, Baldinini, Karl Lagerfeld, BOSS, HUGO, Moschino, Antony Morato, Stilnology, BOSS Kids and Guess Kids. My work included managing advertising campaigns and partnership projects, analyzing the effectiveness of marketing activities and controlling the allocation of the marketing budgetThe main aim is to represent the business online, increase traffic, sales and work with the IT team.
Head of digital
ITAKA, Пляжный комплекс
Готелі / Ресторани / Розважальні комплекси
3 роки 9 місяців
01.2017 - 09.2020
Development of marketing strategies in Ukraine, CIS, and Western Europe. Launching offline and online advertising campaigns. Managing a team of more than 50 people
Marketing Manager
ITAKA Night Club & Beach Resort
Готелі / Ресторани / Розважальні комплекси
2 роки 6 місяців
04.2017 - 09.2019
Head of marketing
STREKOZA FITNESS
Краса / Фітнес / Спорт
1 рік 2 місяці
10.2015 - 11.2016
As the Head of Marketing of a fitness club offering a wide range of services and programs for sports activities and health improvement, I was responsible for developing and implementing marketing strategies to attract new clients and retain existing ones. My duties included organizing advertising campaigns, promoting club memberships and special offers, as well as managing social media and content marketing.
Marketing Manager
Woop
IT - консалтинг / Послуги / Виробництво устаткування
4 роки 9 місяців
01.2011 - 09.2015
Development of marketing strategies, partner attraction, affiliate program development
Head of digital
7 небо
Послуги для населення - інше
2 роки 11 місяців
01.2009 - 11.2011
As the Head of Digital for a wedding and events company, I developed and implemented effective marketing strategies, managed Google Ads campaigns, and optimized our website for SEO. My focus was on increasing online visibility and driving engagement, balancing creative marketing with analytical approaches to enhance our brand's presence in the event planning industry.
Marketing specialist
Yo night club
Готелі / Ресторани / Розважальні комплекси
1 рік 5 місяців
08.2007 - 12.2008
As a marketing specialist in a nightclub when social networks were not yet at their peak of popularity, my main focus was on outdoor advertising and traditional marketing methods. I was responsible for developing and implementing advertising strategies, which included designing banners, posters, and other types of outdoor advertisements strategically placed at key points in the city to attract the attention of the maximum number of potential visitors. My work also involved organizing promotional campaigns aimed at increasing the club's attendance and collaborating with local partners for joint events.
Ключова інформація
Setting up the whole process from start to finish
Scaling the campaigns
Showing the logic of building advertising campaigns
Audience Retargeting
Team Management
Social Media Marketing
Influencer Marketing
Brand partnerships
PR relationships
Event Management
Content Production
PerformanceAnalytics
Work closely with Head of Product, Head of Marketing, CTO, Head of Customer Support And Sales to deliver top-notch products
Навчалась в 1 закладі
Odesa Mechnikov National University
Экономико-правовой
Одеса, 2007
Володіє мовами
Англійська
середній
Іспанська
базовий
Російська
рідна
Українська
рідна
Александра
Александра
marketing specialist | smm I таргетолог

Одеса
Готовий переїхати: Київ, Дніпро, Запоріжжя
повна зайнятість, неповна зайнятість, проектна робота
Характер роботи: віддалена робота
Оновлено 4 місяці тому