Работал в 5 компаниях   4 года 4 месяца

Реклама / Маркетинг / PR-услуги, IT, Медиа / СМИ, Торговля розничная / Retail

Head of Digital Content

MIA Studio

Реклама / Маркетинг / PR-услуги

3 года 5 месяцев

07.2022 - 12.2025

MIA Studio - boutique creative studio specializing in YouTube consulting & scaling media channels

- Applied data-driven growth systems, delivered 2?–5? gains in views, watch time, and revenue, increased ad and sponsorship value;

- Fixed inconsistent content quality, led daily creative oversight, ensured scripts consistently reached 10K+ views, boosted CPM earnings, and ROI per video;

- Accelerated slow KPI growth, implemented 90–180-day growth frameworks, achieved 2?–5? KPI lifts, reduced time-to-monetization across channels;

- Streamlined global teams across 10 countries, optimized workflows for writers, editors, and designers, enabled 5B+ total views, expanded revenue, and brand reach.

Content Strategy Lead

FintechGraden at DashDevs

IT

4 месяца

08.2025 - 11.2025

FintechGraden at DashDevs - a media platform for founders, execs, and product leaders

- Doubled YouTube views from 14.2K to 27K in 90 days, increasing sales-qualified awareness and strengthening the top of the fintech acquisition funnel;

- Raised Watch Time by 41% and AVD from 3:10 to 3:48, boosting monetizable engagement and improving performance for future paid campaigns and sponsorship integrations;

- Lifted LinkedIn reach by 59% through a guest-driven distribution system, improving access to fintech executives, founders, and buying committees;

- Quadrupled podcast consumption (from 2 to 13 hours) and increased Spotify & Apple Podcast plays 4?, driving more qualified traffic to commercial offerings and thought-leadership touchpoints;

- Built a unified publishing and repurposing content workflow, reducing production time by ~30% and doubling output capacity without additional budget.

Digital Media Director

Vamos Production

Медиа / СМИ

6 месяцев

07.2023 - 12.2023

Vamos Digital – Ukrainian digital alliance with global media ventures on YouTube & Telegram

- Audited 4 underperforming channels (Infootball, Wonderkids, Cashflow, Cryptown), built data-backed growth plans, restored consistent performance, doubled monetizable watch time and ad inventory;

- Solved a monetization gap for Andriana Kucher, launched a data-driven Membership model, secured 10+ paying members, created a recurring revenue stream with minimal production cost;

- Streamlined a scattered remote team of 7, standardized workflows and creative direction, cut turnaround times by 30%, and increased content output without additional budget;

Customer Success Manager

Genesis Tech - SubSub

IT

1 год

08.2022 - 07.2023

SubSub at Genesis Tech - the platform for video content creators. Digital products, expert services, and the YouTube network provide comprehensive content monetization

- Optimized video metadata daily across 40 YouTube channels, improving discoverability, increasing organic traffic efficiency, and reducing reliance on paid promotion;

- Moderated 1,500+ compliance cases, safeguarding channels from demonetization risks and potential revenue loss while ensuring brand and policy protection;

- Streamlined 4 key business processes and authored 10+ internal Wiki documents, reducing operational workload, lowering onboarding time, and improving consistency in execution across teams.

Digital Growth Manager

ІБІС, ТОВ

Торговля розничная / Retail

1 год 2 месяца

09.2021 - 10.2022

IBIS – a company specializes in weapons and equipment for tactical, hunting, fishing, and tourism

- Increased channel revenue by 200% by resolving monetization rights and clearing content ownership issues, restoring previously blocked income streams;

- Supervised end-to-end content operations for two major fishing channels (300K and 40K subs),ensuring consistent revenue, quality, compliance, and output efficiency;

- Raised total views by 15% through structured timestamps and subscriber-oriented content formatting, improving algorithmic visibility and organic reach;

- Improved Watch Time from 4% to 8% per video, strengthening monetizable engagement and elevating overall content performance metrics.

Ключевая информация

Business Strategy: P&L ownership, Budget management, ROI optimization, Market analysis;

Content Innovation: AI-backed workflows, Omnichannel distribution, Audience developmentData & Analytics: Predictive modeling, A/B testing frameworks, Conversion optimization;

Operational Excellence: Process automation, Quality systems, SOP creation, Vendor management;

Tools: YouTube Studio, YouTube Analytics, VidIQ, ChatGPT, Grok, Gemini, Midjourney, Eleven Labs, Opus, Google Tags, AlsoAsked, Jira, Asana, Trello, Notion, Canva, Google Suite;

Production: Idea Researching, Storytelling, Scripting, Content Strategy, Content Packaging, Channel Auditing, SEO Optimization, Metadata, Channel Management, Community building, Guest operation.

Учился в 1 заведении

National Technical University “Kharkiv Polytechnic Institute”

Business Administration

2013

Владеет языками

Английский

выше среднего

Может проходить собеседование на этом языке

Может проходить собеседование на этом языке

Польский

средний

Украинский

родной

Может проходить собеседование на этом языке

Может проходить собеседование на этом языке

Дополнительная информация

Громадська діяльність

05 2024 - now, NovaUkraine - YouTube Administrator

04 2024 - now, TheWays - YouTube mentor

01 2024 - now, ADPList - YouTube mentor

07 2023 - now, Prjctr mentorship platform - YouTube mentor

Водійське посвідчення

  • Category B driver's license

Andrii

Head of Content, Digital Director, YouTube Lead, Expert Media Strategist

Другие страны

4 000 $

35 лет

Активно ищет работу

полная занятость, неполная занятость, проектная работа

Характер работы: удаленная работа

Последняя активность 13 часов назад