Работала в 6 компаниях   3 года 1 месяц

IT, Торговля оптовая / Дистрибуция / Импорт-экспорт, Медицина и Здравоохранение, Промышленность и Производство, Услуги для населения - другое

Smm

DTeam LLC

IT

5 месяцев

06.2024 - по настоящее время

- Strategy development

- Wrote articles for an English-speaking audience

- Generated AI content

- Created TikTok and YouTube scripts

- Edited YouTube videos

- Created and managed strategies and content development

- Personal brand development

- TikTok development from scratch

- Twitter (X), LinkedIn, Instagram, TikTok, Facebook, YouTube, Medium

Smm specialist

VODA UA /АТ Маркет, ООО

Торговля оптовая / Дистрибуция / Импорт-экспорт

2 месяца

12.2023 - 02.2024

- Work with content plan, creatives, video content, copywriting;

- Work with audience engagement, conducting interactive activities;

- Interact with brand subscribers: answering questions, engaging, interacting;

- Monitoring social media for brand mentions and events in which the brand participates;

- Analysis of competitors' activity;

- Reporting, analyzing the effectiveness and adjusting the SMM strategy based on this data;

- Developing creative ideas for the content plan for social media (Instagram, Facebook, Google account);

- Creating and implementing a content plan based on the tasks of each channel and the company's marketing goals;

- Teamwork with a copywriter and content manager;

- Participation in brainstorming sessions with the marketing team to improve content;

- Photo and video shooting, editing, processing and preparation for publication of photos and videos;

- Setting the terms of reference;

- Development of cooperation mechanics;

- Preparation of presentation reports;

- Meta Business suite;

- Google account;

- Google maps.

SMM-менеджер

Мережа оптик «Монокль»

Медицина и Здравоохранение

1 год 2 месяца

01.2021 - 03.2022

- Participation in the creation, implementation and realization of a communication strategy in the digital channel, as well as a social media strategy;

- Content generation;

- Adapting news, content trends, writing texts, posts, generating new ideas and formats for social media postings.

- Maintaining communication with subscribers.

- Creation, management and optimization of Meta advertising campaigns;

- Development and organization of projects with influencers, evaluation of their effectiveness.

- Collecting and processing data to analyze the effectiveness of advertising campaigns, traffic, number of views, hours of page views, clicks, conversions, and other digital marketing indicators;

- Implementation of new technologies in the development and success metrics of digital projects to support the company's brands;

- Collaboration with designers and copywriters.

SMM-менеджер

Меблевий шоу-рум Wise wood

Промышленность и Производство

1 год 5 месяцев

09.2020 - 02.2022

- Participation in the process of building the company's SMM strategy and ensuring its implementation;

-Analysis of competitors' SMM marketing;

-Analyzing trends to identify opportunities for development and use in promotion;

-Developed an account to 11 thousand subscribers in 1.5 years;

-Preparation of a content plan taking into account current topics, events, newsworthy events and company products;

-Copywriting and design of publications and advertising creatives in accordance with the company's brand style;

-Developing ideas for attracting the audience through various publication formats and advertising (together with the targetologist);

-Generation and processing of relevant news stories;

-Development of the mechanics of drawings;

-Supporting the development of personal brands of the company's owners;

-Development of PR-informational events of the company;

-Preparation, editing and editing of materials;

-Collaboration with lawyers to prepare content materials;

-Preparation of reports on social media promotion;

-Analyzing the results and preparing recommendations for improvement.

SMM-менеджер

Клінінгова компанія Topaz або Армія Чистоти

Услуги для населения - другое

1 год 11 месяцев

03.2020 - 02.2022

- Creating a promotion strategy

- Setting up a technical task

- Cooperation with the media (Breakfast on 1+1)

- Copyright

- Organization of shooting

- Content creation (photo/video)

- Analysis of metrics

- Ads

- Graphic design

- Figma

- Development of the mechanics of cooperation with ambassadors

- Creation of creatives

- Facebook ADS

- Adobe Lightroom

- Copywriting

- Google Analytics

- Photoshop

- Figma

- Printing design

- Illustrator

- Brand development

- Graphic design

- Worksection

Smm-фахівець

Будівельний супермаркет «ДомоСвіт»

Промышленность и Производство

9 месяцев

12.2019 - 09.2020

- Strategy development

- Maintaining brand pages on Instagram, Facebook and Google as part of the overall communication strategy;)

- Developing the mechanics of cooperation with influencers

- Creating creatives

- Creating and implementing a content plan based on the marketing plan and product goals

- Formation and creation of creative and visually appealing mobile content

- Setting the terms of reference for designers and photographers, coordinating professional shootings

- Creation of text summaries, posts, stories and reels

- Studying analytics of audience interaction, analyzing the effectiveness of publications and changing the strategy based on the results.

Ключевая информация

— Developed a consistent brand style
— Development stages
— HTML and CSS,JS
— Worked on brand reputation and conveyed brand values
— Creating a content plan and strategy
— Generating visual and textual UGC 
— Profile administration
— Photo editing and video editing
— Adobe CC
— Figma, Scrum, Git
— Microsoft Office
— Impressions, ER, ERR, Content Performance, Audience Insights
— Jira/Trello/Slack
— HTML CSS

Училась в 1 заведении

ДГМА

Педіатрія

Дніпро, 2015

Владеет языками

Английский

средний

Украинский

родной

Может проходить собеседование на этом языке

Может проходить собеседование на этом языке

Курсы, тренинги, сертификаты

Prometheus SMM: Фундамент

Київ, 2024

Основи social media маркетингу

Цифрові медіа та основи маркетингу

Київ, 2024

Дополнительная информация

Summary

Я маю 3 роки досвіду в сфері SMM. Працювала за ці роки з більш ніж 15 компаніями на аутсорсингу. Я за естетичність, ефективність та креатив. Stack: -Adobe CC -Figma, Scrum, Git -Microsoft Office -ER, ROI, UGC -Jira/Trello/Slack -Meta business suite -Google account -Ads -Final cut -Google maps -Worksection -CapCut -AI

НЕ відкрита до пропозицій не пов’язаних з моєю спеціальністю.

Ремоут

Лілія Миколаївна

Smm specialist

Другие страны

30 лет

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