Працювала в 6 компаніях 3 роки 2 місяці
IT, Торгівля оптова / Дистрибуція / Імпорт-експорт, Медицина та Охорона здоров'я, Промисловість та Виробництво, Послуги для населення - інше
Smm
DTeam LLC
IT
6 місяців
06.2024 - до теперішнього часу
- Strategy development
- Wrote articles for an English-speaking audience
- Generated AI content
- Created TikTok and YouTube scripts
- Edited YouTube videos
- Created and managed strategies and content development
- Personal brand development
- TikTok development from scratch
- Twitter (X), LinkedIn, Instagram, TikTok, Facebook, YouTube, Medium
Smm specialist
VODA UA /АТ Маркет, ООО
Торгівля оптова / Дистрибуція / Імпорт-експорт
2 місяці
12.2023 - 02.2024
- Work with content plan, creatives, video content, copywriting;
- Work with audience engagement, conducting interactive activities;
- Interact with brand subscribers: answering questions, engaging, interacting;
- Monitoring social media for brand mentions and events in which the brand participates;
- Analysis of competitors' activity;
- Reporting, analyzing the effectiveness and adjusting the SMM strategy based on this data;
- Developing creative ideas for the content plan for social media (Instagram, Facebook, Google account);
- Creating and implementing a content plan based on the tasks of each channel and the company's marketing goals;
- Teamwork with a copywriter and content manager;
- Participation in brainstorming sessions with the marketing team to improve content;
- Photo and video shooting, editing, processing and preparation for publication of photos and videos;
- Setting the terms of reference;
- Development of cooperation mechanics;
- Preparation of presentation reports;
- Meta Business suite;
- Google account;
- Google maps.
SMM-менеджер
Мережа оптик «Монокль»
Медицина та Охорона здоров'я
1 рік 2 місяці
01.2021 - 03.2022
- Participation in the creation, implementation and realization of a communication strategy in the digital channel, as well as a social media strategy;
- Content generation;
- Adapting news, content trends, writing texts, posts, generating new ideas and formats for social media postings.
- Maintaining communication with subscribers.
- Creation, management and optimization of Meta advertising campaigns;
- Development and organization of projects with influencers, evaluation of their effectiveness.
- Collecting and processing data to analyze the effectiveness of advertising campaigns, traffic, number of views, hours of page views, clicks, conversions, and other digital marketing indicators;
- Implementation of new technologies in the development and success metrics of digital projects to support the company's brands;
- Collaboration with designers and copywriters.
SMM-менеджер
Меблевий шоу-рум Wise wood
Промисловість та Виробництво
1 рік 5 місяців
09.2020 - 02.2022
- Participation in the process of building the company's SMM strategy and ensuring its implementation;
-Analysis of competitors' SMM marketing;
-Analyzing trends to identify opportunities for development and use in promotion;
-Developed an account to 11 thousand subscribers in 1.5 years;
-Preparation of a content plan taking into account current topics, events, newsworthy events and company products;
-Copywriting and design of publications and advertising creatives in accordance with the company's brand style;
-Developing ideas for attracting the audience through various publication formats and advertising (together with the targetologist);
-Generation and processing of relevant news stories;
-Development of the mechanics of drawings;
-Supporting the development of personal brands of the company's owners;
-Development of PR-informational events of the company;
-Preparation, editing and editing of materials;
-Collaboration with lawyers to prepare content materials;
-Preparation of reports on social media promotion;
-Analyzing the results and preparing recommendations for improvement.
SMM-менеджер
Клінінгова компанія Topaz або Армія Чистоти
Послуги для населення - інше
1 рік 11 місяців
03.2020 - 02.2022
- Creating a promotion strategy
- Setting up a technical task
- Cooperation with the media (Breakfast on 1+1)
- Copyright
- Organization of shooting
- Content creation (photo/video)
- Analysis of metrics
- Ads
- Graphic design
- Figma
- Development of the mechanics of cooperation with ambassadors
- Creation of creatives
- Facebook ADS
- Adobe Lightroom
- Copywriting
- Google Analytics
- Photoshop
- Figma
- Printing design
- Illustrator
- Brand development
- Graphic design
- Worksection
Smm-фахівець
Будівельний супермаркет «ДомоСвіт»
Промисловість та Виробництво
9 місяців
12.2019 - 09.2020
- Strategy development
- Maintaining brand pages on Instagram, Facebook and Google as part of the overall communication strategy;)
- Developing the mechanics of cooperation with influencers
- Creating creatives
- Creating and implementing a content plan based on the marketing plan and product goals
- Formation and creation of creative and visually appealing mobile content
- Setting the terms of reference for designers and photographers, coordinating professional shootings
- Creation of text summaries, posts, stories and reels
- Studying analytics of audience interaction, analyzing the effectiveness of publications and changing the strategy based on the results.
Ключова інформація
— Development stages
— HTML and CSS,JS
— Worked on brand reputation and conveyed brand values
— Creating a content plan and strategy
— Generating visual and textual UGC
— Profile administration
— Photo editing and video editing
— Adobe CC
— Figma, Scrum, Git
— Microsoft Office
— Impressions, ER, ERR, Content Performance, Audience Insights
— Jira/Trello/Slack
— HTML CSS
Навчалась в 1 закладі
ДГМА
Педіатрія
Дніпро, 2015
Володіє мовами
Англійська
середній
Українська
рідна
Може проходити співбесіду на цій мові
Може проходити співбесіду на цій мові
Курси, тренінги, сертифікати
Prometheus SMM: Фундамент
Основи social media маркетингу
Цифрові медіа та основи маркетингу
Додаткова інформація
Summary
Я маю 3 роки досвіду в сфері SMM. Працювала за ці роки з більш ніж 15 компаніями на аутсорсингу. Я за естетичність, ефективність та креатив. Stack: -Adobe CC -Figma, Scrum, Git -Microsoft Office -ER, ROI, UGC -Jira/Trello/Slack -Meta business suite -Google account -Ads -Final cut -Google maps -Worksection -CapCut -AI
НЕ відкрита до пропозицій не пов’язаних з моєю спеціальністю.
Лілія Миколаївна
Лілія Миколаївна
Smm specialist
Інші країни
Характер роботи: віддалена робота
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