I focus on producing diverse content forms like blogs, articles, and guides, while collaborating with creative and product teams to enhance our digital footprint and user experience.

Responsibilities:

• Develop and manage content across formats and platforms, aligned with our products and client needs.
• Collaborate with Head of Content and UX / UI designers for content conceptualization.
• Implement SEO and SEM strategies for content optimization.
• Partner with analytics teams analyze web traffic and engagement, refining content strategy.

Achievements:

• Helped boost web traffic and customer engagement through effective content management.
• Enhanced online presence and user experience across web and social platform

Skills:

• Versatile Content Creation
• Strategic SEO / SEM Application
• Collaborative Content Planning
• Web Traffic and Engagement Analysis

Focused on creating engaging and informative content on blockchain and crypto topics, collaborating with technical teams to ensure accuracy and relevance while optimizing for SEO and user engagement.

Responsibilities:

• Developed and wrote compelling content on blockchain, cryptocurrency, DeFi, and staking services.
• Simplified complex technical concepts for a general audience, making content accessible and reader-friendly.
• Collaborated closely with technical teams to ensure the accuracy and quality of content.
• Stayed up to date with trends in the crypto and blockchain industry to create timely, relevant content.
• Optimized content for both SEO and user engagement, driving lead generation within the crypto community

Achievements:

• Successfully increased lead generation through optimized content strategies and SEO practices.
• Significantly boosted organic traffic by producing engaging, relevant content targeted at the crypto audience.
• Enhanced the brand's online presence, contributing to greater user engagement within the Web 3.0 and crypto space.

Skills:

• Blockchain and Crypto Content Creation
• Technical Content Translation
• SEO and Engagement Optimization
• Industry Trend Monitoring

With my passion for making complex technical topics understandable for everyone, I crafted detailed content that bridged the gap between software development teams and the general audience, helping users understand and engage with our products.

Responsibilities:

• Produced high-quality, technically accurate content across various platforms, including websites, blogs, case studies, white papers, and social media.
• Worked closely with software developers and marketing teams to ensure content aligned with both technical accuracy and the company’s brand voice.
• Conducted thorough research on software-related topics, ensuring up-to-date and relevant content for our audiences.
• Simplified intricate software concepts and industry jargon, making them easily understandable for non-technical readers while maintaining technical integrity.
• Monitored and analyzed content performance across channels, using insights to refine future content strategies.

Achievements:

• Successfully improved engagement on technical blogs and white papers by translating complex concepts into user-friendly language.
• Played a key role in enhancing the company’s digital footprint through effective, well-researched content.
• Developed content strategies that increased the visibility of Langate Software's products across various platforms.

Skills:

• Technical Writing and Editing
• Research and Content Strategy
• Collaboration with Development and Marketing Teams
• Content Performance Analysis

I was responsible for crafting compelling, SEO-optimized content tailored for the SMS marketing industry, driving engagement and customer acquisition through strategic storytelling and data-backed content strategies.

Responsibilities:

• Created persuasive and targeted content for blogs, websites, social media, and marketing materials, focused on SMS marketing and customer communication solutions.
• Partnered with the marketing team to develop content strategies that supported the company goals within the SMS marketing space and responded to industry trends.
• Conducted research on SMS marketing best practices, consumer behavior, and industry shifts to ensure all content was accurate, relevant, and effective.
• Edited and proof content from other team members to ensure quality, tone, and consistency across all platforms.
• Monitored content to use analytics to tools to measure the impact of strategies and optimize future content for better engagement and conversion.

Achievements:

• Boosted lead generation through content that highlighted the advantages of SMS marketing, improving customer acquisition efforts.
• Played a key role in refining the company’s brand messaging for the SMS marketing industry, resulting in greater market visibility.
• Enhanced engagement rates by producing data-driven content that resonated with businesses looking to optimize their communication channels via SMS.

Skills:

• SMS Marketing Content Creation
• SEO and Audience Industry
• Research and Strategy Development
• Content Performance Analysis and Optimization

At TrafficDNA, a leading Asian marketing agency, I focused on crafting clear, engaging content that connected with diverse audiences. From blog posts to press releases, I made sure each piece resonated with its target audience while boosting visibility and search rankings.

Responsibilities:

• Wrote blog posts for a variety of industries, making sure the content was both insightful and easy to understand.
• Developed SEO-optimized content for landing pages, blogs, and external publications, aimed at improving search rankings and driving traffic.
• Drafted press releases to communicate company achievements and announcements, getting coverage on external platforms.
• Produced analytical articles that broke down complex topics into digestible, informative content for a broader audience.
• Worked closely with editors and content planners to ensure timely delivery of high-quality content.
• Created content for different platforms, including video scripts, adapting the message to fit the medium and audience.
  Achievements:
• Played a key role in increasing website traffic by producing SEO-driven content that connected with target audiences across Asia.
• Played a key role in increasing website traffic by producing SEO-driven content that connected with target audiences across Asia.
• Helped boost the company’s visibility by writing press releases that got picked up by top external platforms.
• Wrote thought-provoking analytical pieces that helped TrafficDNA build authority and trust within the marketing industry.

Skills:

• Writing for multiple industries
• SEO and Content Optimization
• Press release writingCross
• Platform Content Creation (Blogs, Video Scripts, etc)
• Collaboration with editorial teams

• Developing content strategy aligned with short-term and long-term marketing targets
• Collaborating with marketing and design teams to plan and develop site content, style and layout
• Creating and publishing engaging content
• Editing, proofreading and improving writers ’ posts
• Liaising with content writers to ensure brand consistency
• Optimizing content according to SEO
• Leveraging content management systems to analyze website traffic and users engagement metrics
• Managing content distribution to online channels and social media platforms to increase web traffic
• Developing an editorial calendar and ensure content team is on board
• Ensuring compliance with law (e.g. copyright and data protection)
• Staying up-to-date with developments and generate new ideas to draw audience’s attention