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PPC Specialist
Competitive salary based on experience and results
Віддалена робота
Повна зайнятість
Регулярний перегляд зарплат
Віддалена робота
Додаткові вихідні
We are seeking a talented PPC Specialist to join the Wooxy team. The ideal candidate will play a crucial role in driving high-quality traffic and making significant contributions to our team's overall success. In this position, you will have the opportunity to collaborate effectively with both internal stakeholders and external clients.
Responsibilities:
- Plan, create and manage Ads campaigns across a range of digital channels (Google, Bing, Linkedin, Facebook, and Instagram Ads).
- Keyword research and management to optimize bids (add PPC keywords and negative keywords, etc). Optimize bidding at the keyword, placement, device, geographic, demographic, and other levels to maximize campaign effectiveness.
- Oversee existing campaigns and make recommendations on how to optimize them.
- Create events and set up conversion tracking in GA (Google Analytics) and Ads Profiles.
- Analyze trends and make data-driven decisions.
- Write engaging and concise copy for adverts and landing pages.
- Make creative suggestions for advert templates.
- Work with various clients and international stakeholders, managing their accounts.
- Monitor, evaluate, and present the performance of campaigns by generating weekly and monthly performance reports, analyzing trends, goals, opportunities, and other key performance indicators ROI, CPC, CPM, CPL, and CPA.
- Present data, reports, and insights for internal stakeholders.
- Implement recommendations from the marketing team.
- Collaborate closely with the product, design, and marketing teams.
Requirements:
- Corresponding work experience is required;
- Experience with Google Analytics, Google AdWords, and Facebook Business;
- Functional experience with all channels of Social Media;
- Excellent writing proficiency and content creation skills;
- Strong attention to detail, Creative Thinking, Analytical skills, Research and problem-solving skills;
- Strong interpersonal skills, listening skills, and an articulate presenter.
Recruitment Process:
Initial interview to assess both technical expertise and interpersonal skills.
Completion of a practical assessment (test task).
Follow-up interview (if required).
Job offer.
Gayane
