Chief Marketing Officer (CMO)

Luxinten, a professional service company specializing in Magento eCommerce web design and development, is seeking a highly motivated and proactive Chief Marketing Officer (CMO) to join our team. As a CMO, your primary responsibility will be to be responsible for planning, developing, implementing and monitoring the overall business marketing strategy. Some of the duties may include market research, pricing, product marketing, marketing communications, advertising and public relations.

Responsibilities:

• Analyze company’s marketing strategy and suggest improvements

• Build, plan and implement the overall digital marketing strategy

• Create and present the annual marketing plan and strategy

• Contribute to the overall growth of the company

• Review and manage content marketing strategy

• Determine KPIs for the marketing department

• Keep the marketing budget in check

• Track KPIs on a regular basis and present reports

• Work with sales and development and customer success teams

• Create and present the annual marketing plan and strategy

• Use data and reports to make evidence-based decisions

• Research competitors and provide suggestions for improvement

• Research E-commerce market and provide suggestions and recommendations 

• Stay up to date with the latest technology

• Stay up to date with the latest best practices

• Attend marketing conferences and educational programs

• Design, plan and execute effective marketing campaigns

Requirements:

• 5 + years experience in marketing

• Good knowledge of all different digital marketing channels

• Good knowledge and experience with online marketing tools and best practices

• Being customer-centric

• Hands-on experience with CRM and SEO tools like Google Analytics, Google Adwords, HubSpot, WebTrends, SalesForce, etc.

• In-depth knowledge of big data analysis

• Regularly produce and present reports

• Excellent organizational and time management skills

• Excellent presentation skills

• MA in Marketing, Managementor similar relevant field

• Additional marketing certifications are a plus

• Excellent analytical skills with the ability to gather, analyze, and interpret data effectively

• Great interpersonal and communication skills

• BA in Marketing, Digital technologies or similar relevant field

• Understanding of the eCommerce industry will be a plus, especially Magento