Middle General Marketing Specialist
About the company:
Our client - Green Ductors is a trusted provider of professional air duct and HVAC cleaning services. We are committed to delivering top-quality service and creating clean, healthy environments for our clients. As we continue to grow, we are looking for a motivated and skilled General Marketing Specialist to join our team and lead efforts in generating high-quality leads and improving overall marketing performance.
Job Description:
We are seeking a talented General Marketing Specialist who will play a key role in driving lead generation initiatives, overseeing marketing strategies, and ensuring accurate reporting.
This role requires a deep understanding of Google Analytics, experience with Google Map Guarantees, and a passion for continuous development.
You will be responsible for improving the effectiveness of our lead generation practices and supporting the growth of our team.
Key Responsibilities:
• Lead Generation Management: Take charge of all lead generation activities, ensuring a steady flow of quality leads through various channels.
• Google Analytics Expertise: Monitor, analyze, and report on key marketing metrics using Google Analytics, providing actionable insights to improve lead generation efforts.
• Google Map Guarantees Management: Ensure the company's presence and performance on Google Maps, optimizing it to attract more local leads.
• Marketing Strategy & Reporting: Create and implement marketing strategies aimed at increasing brand visibility and lead conversions. Regularly produce detailed reports on marketing performance, ROI, and lead generation outcomes.
• Design Skills: Contribute to the design of marketing materials, ensuring they align with the company's branding and communication strategies.
• Continuous Improvement: Demonstrate a willingness to learn, grow, and take on increasing responsibilities in marketing functions.
Qualifications:
• Proven experience in marketing, with a focus on lead generation.
• Strong proficiency in Google Analytics and Google Map Guarantees.
• Ability to interpret data and present actionable insights.
• Basic design skills (experience with tools like Canva or Adobe preferred).
• Strong organizational skills with attention to detail.
• Excellent communication skills and a team-oriented mindset.
• Self-motivated with a desire to develop into a leadership role in marketing.
What We Offer:
• Competitive salary with growth opportunities.
• A supportive, collaborative work environment.
• The opportunity to lead and shape key areas of the company's marketing efforts.
• Ongoing professional development opportunities.
How to Apply
Start your application on our website right here!
We look forward to hearing from you.
CTA: https://flowium.typeform.com/to/EZIxO7wJ
We look forward to seeing your application
!*ALL APPLICANTS ARE REQUIRED TO SUBMIT A BRIEF VIDEO INTRODUCTION.**
Purpose: This video will be sent to the client for a more efficient screening process.
Ewa