Trade Marketing Manager
Гибридная
Полная занятость
Бонусы / премии
Медицинская страховка
Корпоративне авто
Our client is an international pharmaceutical company, one of the world's leading pharmaceutical corporations. The company has been operating in Ukraine for over 25 years.
Now we are looking for a Trade Marketing Manager (located in Kyiv) to join the Central Eastern Europe (CEE) team.
Your main responsibilities will be:
- Planning and implementing long term shopper strategies by identifying the most profitable and relevant shopper activations and opportunities and allocate proper budget across shopper touchpoints
- Leading, evaluating and ensuring innovative in-store programs including ideation, production of materials and execution communication to drive off-shelf placement and build brand awareness with consumers, with a focus on 360 degree integration
- Collaborating with key stakeholders (Brand Team, Sales Teams, Legal, Medica, Retailers) to identify, align and prioritize common sales goals for categories development and joint business annual planning
- Managing national retail marketing calendar, campaigns and all day-to-day communications internally and externally to respective teams, brand partners and key accounts
- Participating in annual marketing plan development to ensure that retail needs are incorporated into the brand plans from the beginning.
- Driving shopper analytics, market and competition understanding, brand learnings and action plans
- Managing shopper budget – part of brand A&P budget
- Reporting results and recommendations on national and global forum
About you
- University degree
- 3+ years’ experience in shopper / trade / customer marketing
- Current or previous experience in Consumer Healthcare or FMCG companies with proven track record of driving market share growth
- Ability to build long-term shopper strategy, based on shopper insights and aligned with brand strategy
- Thought leadership in deriving shopper insights, based on qualitative and quantitative data
- Team spirit persuasiveness & influential skills, highly collaborative
- Fluency in Ukrainian and English
What company offers:
- An international work environment
- Contract of employment.
- An attractive package of benefits (medical and life insurance, corporate car, lunch allowance for office workers, etc.)
- Flexible home office policy, with a possibility to work up to 50% of time from home
- Employee Assistance Program (mental health support, legal and financial consulting).
- Gender neutral paid parental leave as well as volunteer days.
If you want to become a part of a big international company — send your CV in English.
Світлана
от 20 до 50 сотрудников
Офис в центре
Медицинское страхование
Удалённая работа
Официальное трудоустройство согласно КЗоТу Украины
Полностью официальная зарплата
