Работала в 4 компаниях 7 лет 4 месяца
Телекоммуникации / Связь, Реклама / Маркетинг / PR-услуги, Медиа / СМИ
Specialist of digital communication
Huawei Ukraine LLC / Хуавей Україна, ТОВ
Телекоммуникации / Связь
4 месяца
11.2021 - 02.2022
- managed YouTube, DBM, Facebook&Instagram, SEM campaigns;
- SMM (Facebook and Instagram);
- Web-Site and Community content management.
Senior Digital Media Planner
MediaExpert
Реклама / Маркетинг / PR-услуги
3 года 11 месяцев
12.2017 - 10.2021
- researched media landscapes and emerging digital trends to inform campaigns;
- planned and executed digital campaigns, including PPC and Reach & Frequency;
- monitored performance and reported insights to optimize results.
Digital Media Planner
Starcom
Медиа / СМИ
1 год 2 месяца
07.2015 - 08.2016
- created and delivering effective digital media plans (Mondelez), that meet branding objectives;
- analyzed campaign performance and recommending necessary optimizations;
- delivered weekly or monthly reporting and optimization recommendations to clients.
Analytics & Insight Coordinator
MEC, Media Agency
Медиа / СМИ
2 года 1 месяц
08.2013 - 08.2015
- executed category analysis through primary and secondary data;
- analysed consumers media consumption, shopping behaviour, lifestyle;
- analysed competitor's activities in media;
- gathered information to help planners with decision-making regarding media placement, campaign length, budget;
- participated in acquiring new clients throw pitches;Clients: Beiersdorf, BCR, Tchibo International, Colgate, Lavazza, Storck etc.
Ключевая информация
Digital Advertising, Digital Media Planning, Project Management, Google Ads, META, TikTok, Special Projects, Reach&Frequency Advertising Campaigns, PPC Campaigns
Училась в 1 заведении
Kiev Hetman National Economic University
Marketing
Киев, 2007
Владеет языками
Английский
продвинутый
Курсы, тренинги, сертификаты
Google Adwords Certification
YouTube Video Advertising
Search
Display
Google Project Management
Team Leadership
Team Management
Team Coaching
Cross-functional Coordination
Project Planning
Waterfall Project Management
Agile Project Management
Scrum
Kanban
DevOps
Наталия Олеговна
Наталия Олеговна
Digital Media Manager
Киев
полная занятость, проектная работа
Характер работы: удаленная работа
Последняя активность 11 часов назад