SEO strategist with 5+ years of experience in organic growth, site architecture, and search intent–driven systems. I work with SEO not as a set of tactics, but as a business-aligned system connecting structure, content, and technical foundations.

Background in digital strategy, content, PR, and leadership allows me to see SEO beyond keywords — as part of a broader growth and demand ecosystem.Recent focus: European markets, e-commerce, and service-based products.

I specialize in clarity, prioritization, and scalable SEO decisions, not mass execution.

Core Expertise

• SEO Strategy & Architecture
• Semantic site architecture and page hierarchy
• Search intent mapping (commercial vs informational)
• Content clusters and pillar logic
• Cannibalization and indexation risk analysis

Technical & On-Page SEO

• Technical audits and structural recommendations
• On-page optimization aligned with intent, not templatesInternal linking systems for growth and distribution
• SEO implementation logic for Shopify and CMS-based sites

Research & Analysis

• Keyword research (commercial + informational)
• Competitor and SERP analysis
• Priority models: impact vs effort vs scalability

Localization & Markets

• SEO for EU markets (Poland, Romania, Hungary, broader Europe)
• Multi-language and localization logic
• Market-specific intent and competitive landscapes

SEO - Business Alignment

• SEO as part of the funnel, not isolated traffic
• Clear roadmaps for teams, founders, and stakeholders
• Strategic recommendations executable in-house

Tools & Platforms

• Google Search
• ConsoleGoogle Analytics
• Ahrefs / SerpstatScreaming Frog / Majestic
• Shopify (SEO structure & content logic)