• Leading activities in all channels.

• Management of the Channel Managers team.

• Channel and brand investment review.

• Development of the annual channel plans.

• Cooperation in the depletions planning and execution, brand building, and awareness activities BTL.

• Insurance of the ROI positive execution excellence.

• Portfolio and channel strategies development

• Evaluation of market activities, monitoring spend versus budget and proposing effective improvement

• Engaging key trade/decision-makers and influencers

• Mentoring of company & distributors teams

Moet Hennessy Portfolio Ukraine Marie Brizard Wine & Spirits Portfolio Ukraine

• Marketing teams strategies

• Product management and Sales

• Budgets, shipments, and depletions

• Setting, monitoring, and reporting

• Education of teams

• Brand strategy, guidelines, and visions

• New product launches

• Promotional and branding opportunities

• Budget management

• Analysis, forecasting, and reporting

• Ease of Shop strategy (Category Management)

• Customer and Shopper Researches Program

• Non-standard equipment

• Creative layouts

• Category Management Trainings

• Best Customer Marketing Execution Off-Trade Award Winner (2013-2014)

• Right product mix

• New suppliers negotiations and ranking

• Competitive retail and pricing strategies

• Suitable inventory levels

• Budgets

• Forecasting purchasing trends

• Product performance and statistics reports

• Department/category target forecasting

• Price positioning and price policy management

• Suppliers negotiation

• Promotion management

• Sales, margin, and stock analysis