I am considering offers for remote work!!!

Tel: +447340218095

Media buying social networks

• Planning: Development of a marketing model for RACE / AARRR promotion depending on your type of business.
• Funnel: Building a traffic map/funnel for your project, which takes into account all the steps on the way to achieving the goal
• Competitors: Competitor analysis to identify business strengths and weaknesses
• Tracking: Creating and setting up Facebook Pixel, Facebook CAPI, Google Tag Manager, Google Analytics
• Retargeting: Creating retargeting lists based on segments, building an effective return model on an ongoing basis.
• Creatives: Development of a communication strategy to stimulate demand. Messages, different formats of creatives for all placements. Testing and analysis of results
• Testing: A/B testing of landing pages and PPC is an ongoing workflow for continuous improvement of performance.
• Scaling: Analysing the results, choosing a strategy for scaling.
• Control: Daily control of the advertising budget and optimisation of campaigns to achieve the target indicators of ROMI, LTV, CPM, CPA, CPC, CTR, VR
• Reports: Maintaining weekly and monthly reports
• Experience: Webinars, Services, e-commerce and other systematic business.

Media buying Google & YouTube & Yandex

• Planning: Development of a marketing model for RACE/AARRR promotion depending on your type of business.
• Funnel: Building a traffic map/funnel for your project, which takes into account all the steps on the way to achieving the goal.
• Preparation: Website audit, usability analysis, preparation of recommendations and technical specifications for implementation before launching advertising campaigns
• Tracking: Creation and configuration of Google Tag Manager, Google Analytics, Yandex metrics
• Semantic core: Formation of the semantic core in Yandex.wordstat, Google KeyWords Tool, Serpstat
• Campaigns: Creation of various types of advertising campaigns - search, contextual media (banner), video (discovery, in-stream), Google Shopping, remarketing
• Remarketing: Creation of audiences in Google Ads for PPC and video campaigns Analysis: A/B testing of ads to improve click-through rates and reduce the cost per click. Adding new keywords. Weeding out unnecessary keywords on a weekly basis: Budget control and bid adjustments
• Industry: Services, franchise, medicine, cosmetology, real estate, e-commerce, and other system business

Creating chatbots

• Planning: Development of the RACE / AARRR marketing model, finding the point of contact with the bot, and building a funnel depending on the business goals
• Autofunnel: Building a funnel map for your project that takes into account all the steps on the way to achieving the goal: Outreach - Segmentation - Engagement - Sales
• Segmentation: Building scenarios to identify the needs of each user separately using tests, quizzes, surveys
• Gamification: Creating various engagement scenarios to introduce subscribers to your business and build trusting relationships
• Sales: Accepting payments inside chatbots
• Tracking: Creating and configuring chatbot work with various tracking and analytics systems such as Facebook Pixel, Facebook CAPI, Google Tag Manager, Google Analytics
• Integrations: Setting up integration with various services and CRM systems
• Media buying: Development of an advertising strategy to attract subscribers to the chatbot