Responsibilities:

• Launch of the company's website in collaboration with designers and developers: competitive analysis, created content, SEO optimization;
• Managed the corporate blog: created a content plan, collected SEO keywords for articles, organized and managed a team of writers and designers to create visual and textual content for the blog, and generated reports;
• Created content for external publications: communicated with media representatives, negotiated topics and terms of publication, and prepared content;
• Organized the work of the link-building department: creating a link-building strategy, selecting candidates, formulating external link requirements, reviewing sites, and making publication decisions;
• ABM: creating a content plan for the Business Development Manager`s page on LinkedIn, interviewing, preparing visual and textual content, and interacting with the target audience;
• Organizing the work of the marketing department: selecting a methodology for collaboration and setting up a platform for interaction between all team members; planning work and improving processes.
• In the process of testing channels: Medium, Quora, Reddit.

Achievements: Launched a new website and merged it with the old domain; corporate blog brings 80% of organic traffic; improved processes of interaction within the team: there are clear goals, everyone sees their results; published articles on external resources for free. After 3 months of maintaining LinkedIn, posts began to receive an average of 4,000 views, and the maximum number was 13,000.

Responsibilities: organizing and managing a team (translators, editors, copywriters), creating a content plan for the company's blog, and implementing it. Searching for experts and preparing expert content. Analyzed previously published articles and updated if necessary. Content distribution. Writing articles for publication on external resources. In 2021, we started providing services for guest posts (promotion of resources and personalities): creating a media kit, searching for potential partners, negotiating and organizing work for writing content.

Achievements: the team consisted of 12 permanent copywriters, translators, and editors from different parts of the world (Ukraine, Germany, Spain, USA, China, France, and Portugal). During this time: - maintained a company blog in 4 languages: English, German, Portuguese, and Spanish; - the number of blog visitors increased by 150% per month (from 400 000 to more than 1 million); - 979 articles were edited and published on the Logaster`s blog; - 140 articles were updated, and their traffic tripled; - researched, prepared content, and launched 4 new light versions of the website in Croatian, Taiwanese, Slovak, and Hebrew.