Crafting strategies for all Marketing teams, including Digital, Advertising, Communications, and Creative Preparing and managing monthly, quarterly and annual budgets for the Marketing department The setting, monitoring, and reporting on team goals. Analyzing consumer behavior and determining customer personas and identifying opportunities to reach new market segments and expand market share. Crafting quarterly and annual hiring plans. Monitoring competition (acquisitions, pricing changes, and new products and features) Coordinating sales and marketing efforts to boost brand awareness.

Planning and executing all relevant digital marketing activities Creating and optimizing marketing strategy based on the business goals of the company to promote its services. Measuring and reporting performance of all digital marketing campaigns, and assessing against goals (ROI & KPIs) Setting up and optimizing Google Ads, Facebook/Instagram Ads, LinkedIn Ads. Contributing to Employer Branding, Clients, and Talents Acquisition. Searching for new channels and sources to attract a targeted audience and grow them. Conducting market and competitive research, analyzing clients' demands and behavior. Calculating required marketing budget based on strategy. Designing, building, and maintaining a social media presence.

Minomo is a full-service creative studio working with neo-startups, tech-fashion, fintech, e-commerce, tech & lifestyle brands.

Collaborate closely with our clients to tell their stories, engaging audiences by building useful and digital experiences & products.

My main responsibilities were: setting up the advertising account on clients' accounts, making proposals as an industry specialist, and providing detailed consulting (in particular, Pay-Per-Click/PPC). Identifying trends and ideas, optimizing costs and performance based on this data. Development of new and creative growth strategies. Launching new channels, campaigns, and experiments to tangibly improve business awareness, engagement, and acquisition of new customers through in?uencers and a?liate marketing.

As Media Buyer and User Acquisition Manager at SYBA Architecture, I e?ectively managed the media budget, increasing ROI by 35% and increasing brand awareness. My strategies and data analysis led to optimized advertising campaigns, increasing conversions by 27%. I successfully negotiated with partners & developed creative advertising concepts, which helped attract new clients and strengthen market position. My e?orts also included team training, which improved overall competencie and performance.
Involving in developing an organization's multi-channel ad communication strategies. Working across several areas or specializing in a few, depending on the size and requirements ad campaign.

Planning and executing all digital marketing, including SEO/SEM, marketing database, email, social media, and display advertising campaigns.

Designing, building, and maintaining digital and social media presence of the company. Measuring and reporting performance of all digital marketing campaigns, and assessing against goals (ROI and KPIs)

Identifying trends and insights, and optimizing spending and performance based on the insights.

Worked in close cooperation in the field of marketing in creating and implementing successful marketing products, programs, and campaigns that refer to the sales market. • A delegating of local trends, opportunities, or idea sharing within the team for absolute growth and development in the region.

Organizing, tracking, and measurement initiatives in accordance with the agreed priorities of the company. • Maintenance planning and ensuring regular ASM participate in regular meetings with partners to discuss, inform and build capacity on product sales. • The formation of presentations and reports. • Analyzing the work and led the management team, making adjustments to studied knowledge.

Implementation and develops month and annual plans for the region, which reflect the agreed brand strategy and working with clients, and providing the main business goals of the company. Participation and implementation to complete daily sales and merchandising calls to the clients, with a focus on development to achieve the best possible result.

A rapidly growing company, with a central location of the business in Warsaw. The main mission of the company is to build long-term trade relations and further stable growth between Poland and Ukraine. And subsequent strengthen the position in the international area.

Implementation lead sales planning, providing a full assessment of sales activities; media & market overview; realization of trade. Management and controlling the execution of all marketing activities according to the planner.

The main development of media segments for market trends, on-trade brand strategy, and coordination with the commercial team. Exposure to the development of all activity company tools.