Работала в 4 компаниях 7 лет 3 месяца
Финансовые услуги, Реклама / Маркетинг / PR-услуги, Медиа / СМИ, Интернет
Head of Social Media Marketing EU/UA/USA
WhiteBIT / Gagarin Show / Gagarin News
Финансовые услуги
1 год 7 месяцев
03.2021 - 09.2022
Innovated and motivated Social Media Manager with 8+ years of experience in strategy and content optimization. My career started with content creation. For the last 4 years, I have been working with international companies and gained significant experience in building and managing a team.
Description:
• both brands were developed from scratch;
• forming and managing a team of 15 people + 7 outsourcing;
• Development of a promotion strategy in social networks for Gagarin Show (YouTube) and Gagarin News;
• creation, moderation, and content filling of social media pages (Facebook, Instagram, Twitter, LinkedIn, Telegram, Reddit, Discord, TikTok);
• writing terms of reference for a graphic designer, copywriter, or video graphic artist;
• management of targeted advertising (observance of relevant indicators of the cost of a click/lead/buyer);
• launching advertising campaigns and controlling CTR (Facebook);
• market monitoring, competitor analysis;
• account analytics, regular reporting;
• successful collaboration with bloggers;
• creation and support of a community;
• development of Giveaways strategy;
Senior SMM / USA
Marketing For Wellness
Реклама / Маркетинг / PR-услуги
1 год 7 месяцев
10.2019 - 04.2021
• Employed social media strategies to promote companies' products;
• Conceptualized, imitated and implemented companies' social media strategy;
• Developed brand awareness and composed online content;
• Analysed and reported on promotional campaign effectiveness to maximise results;
• Analysis and reporting for customers;
• Employed social media strategies to promote companies' products;
• Conceptualized, imitated and implemented companies' social media strategy;
• Developed brand awareness and composed online content;
• Analysed and reported on promotional campaign effectiveness to maximise results;
• Analysis and reporting for customers;
Social Media Manager UAE
Radio One FM UAE
Медиа / СМИ
2 года 6 месяцев
03.2017 - 08.2019
- Community Moderation- Creating a content plan;
- Attracting new members to the community, according to the requirements of the CA;
- Creating unique content - news, feature articles, blog;
- Content publishing, holding shares, surveys, dialogue with the participants;
Social media manager UA
Obag Ukraine
Интернет
2 года 2 месяца
06.2015 - 07.2017
- Definition of strategy of promotion in accordance with the requirements and specifics of the customer;
- Creating a content plan;
- Creating unique content - news, feature articles, blog;
- Attracting new members to the community, according to the CA's requirements;
- Starting, conducting contests / shares in the social;
Ключевая информация
With over 10 years of experience in the field, I bring a wealth of knowledge and expertise in social media management. I have had the privilege of working on notable projects such as Whitebit, Taiwan Excellence, Lifeway, and Twin Global.
Throughout my career, I have successfully managed and led teams of up to 20 individuals, ensuring efficient collaboration and achieving outstanding results. I have a deep understanding of social media platforms, their algorithms, and best practices for engagement and growth.
I have consistently developed and implemented effective strategies to drive brand awareness, increase audience engagement, and optimize social media performance. In my previous roles, I have demonstrated a strong ability to analyze market trends, identify target audiences, and create compelling content that resonates with users.
I am experienced in utilizing various social media management tools and analytics platforms to track performance, measure key metrics, and make data-driven decisions to enhance campaign effectiveness.
Moreover, I am well-versed in community management, customer service, and crisis management, having successfully navigated challenging situations with tact and professionalism. I am skilled in building and maintaining relationships with influencers, industry partners, and stakeholders to maximize brand exposure and collaborations.
I am passionate about staying up to date with the latest industry trends, algorithm changes, and emerging social media platforms. I am confident that my extensive experience, leadership skills, and strategic mindset make me a valuable asset to your team.
Thank you for considering my application.
I would welcome the opportunity to discuss how my skills and expertise align with your requirements. I look forward to the possibility of contributing to the continued success of your company.
Училась в 1 заведении
Kyiv National University of Culture & Arts
Public Relations
Київ, 2012
Владеет языками
Английский
средний
Украинский
средний
Курсы, тренинги, сертификаты
The Social Media Marketing & Management Masterclass UDEMY
Fundamentals of AI Projector Institute powered by Google
Digital Marketing Genius
Meta Blueprint
Elena
Elena
Senior SMM / Head of SMM

Киев
полная занятость
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