Работала в 4 компаниях   7 лет 3 месяца

Финансовые услуги, Реклама / Маркетинг / PR-услуги, Медиа / СМИ, Интернет

Head of Social Media Marketing EU/UA/USA

WhiteBIT / Gagarin Show / Gagarin News

Финансовые услуги

1 год 7 месяцев

03.2021 - 09.2022

Innovated and motivated Social Media Manager with 8+ years of experience in strategy and content optimization. My career started with content creation. For the last 4 years, I have been working with international companies and gained significant experience in building and managing a team.

Description:

• both brands were developed from scratch;

• forming and managing a team of 15 people + 7 outsourcing;

• Development of a promotion strategy in social networks for Gagarin Show (YouTube) and Gagarin News;

• creation, moderation, and content filling of social media pages (Facebook, Instagram, Twitter, LinkedIn, Telegram, Reddit, Discord, TikTok);

• writing terms of reference for a graphic designer, copywriter, or video graphic artist;

• management of targeted advertising (observance of relevant indicators of the cost of a click/lead/buyer);

• launching advertising campaigns and controlling CTR (Facebook);

• market monitoring, competitor analysis;

• account analytics, regular reporting;

• successful collaboration with bloggers;

• creation and support of a community;

• development of Giveaways strategy;

Senior SMM / USA

Marketing For Wellness

Реклама / Маркетинг / PR-услуги

1 год 7 месяцев

10.2019 - 04.2021

• Employed social media strategies to promote companies' products;

• Conceptualized, imitated and implemented companies' social media strategy;

• Developed brand awareness and composed online content;

• Analysed and reported on promotional campaign effectiveness to maximise results;

• Analysis and reporting for customers;

• Employed social media strategies to promote companies' products;

• Conceptualized, imitated and implemented companies' social media strategy;

• Developed brand awareness and composed online content;

• Analysed and reported on promotional campaign effectiveness to maximise results;

• Analysis and reporting for customers;

Social Media Manager UAE

Radio One FM UAE

Медиа / СМИ

2 года 6 месяцев

03.2017 - 08.2019

- Community Moderation- Creating a content plan;

- Attracting new members to the community, according to the requirements of the CA;

- Creating unique content - news, feature articles, blog;

- Content publishing, holding shares, surveys, dialogue with the participants;

Social media manager UA

Obag Ukraine

Интернет

2 года 2 месяца

06.2015 - 07.2017

- Definition of strategy of promotion in accordance with the requirements and specifics of the customer;

- Creating a content plan;

- Creating unique content - news, feature articles, blog;

- Attracting new members to the community, according to the CA's requirements;

- Starting, conducting contests / shares in the social;

Ключевая информация

With over 10 years of experience in the field, I bring a wealth of knowledge and expertise in social media management. I have had the privilege of working on notable projects such as Whitebit, Taiwan Excellence, Lifeway, and Twin Global.

Throughout my career, I have successfully managed and led teams of up to 20 individuals, ensuring efficient collaboration and achieving outstanding results. I have a deep understanding of social media platforms, their algorithms, and best practices for engagement and growth.

I have consistently developed and implemented effective strategies to drive brand awareness, increase audience engagement, and optimize social media performance. In my previous roles, I have demonstrated a strong ability to analyze market trends, identify target audiences, and create compelling content that resonates with users.

I am experienced in utilizing various social media management tools and analytics platforms to track performance, measure key metrics, and make data-driven decisions to enhance campaign effectiveness.

Moreover, I am well-versed in community management, customer service, and crisis management, having successfully navigated challenging situations with tact and professionalism. I am skilled in building and maintaining relationships with influencers, industry partners, and stakeholders to maximize brand exposure and collaborations.

I am passionate about staying up to date with the latest industry trends, algorithm changes, and emerging social media platforms. I am confident that my extensive experience, leadership skills, and strategic mindset make me a valuable asset to your team.

Thank you for considering my application.

I would welcome the opportunity to discuss how my skills and expertise align with your requirements. I look forward to the possibility of contributing to the continued success of your company.

Училась в 1 заведении

Kyiv National University of Culture & Arts

Public Relations

Київ, 2012

Владеет языками

Английский

средний

Украинский

средний

Курсы, тренинги, сертификаты

The Social Media Marketing & Management Masterclass UDEMY

USA, 2023

Fundamentals of AI Projector Institute powered by Google

Kyiv, 2023

Digital Marketing Genius

2022

Meta Blueprint

USA, 2021

Elena

Senior SMM / Head of SMM

Киев

1 500 $

36 лет

полная занятость

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