I am a UX/UI Designer with a strong background in Social Communications, offering a distinctive perspective in uncovering user pain points and enhancing their experience through design. My fascination with human psychology and a penchant for aesthetically pleasing, user-centric, and innovative interfaces drive my passion for creating impactful designs. My approach centres on optimizing business goals by solving human problems through user research and design. I firmly believe a fusion of data-driven insights and user testing helps to create products that deeply resonate and improve lives.

Skills:

- Figma, Adobe Photoshop and Illustrator;

- auto layouts, responsive design, components, atomic design principles;

- UX laws, colour theory, typography, and information hierarchy;

- designing flows, lo-fi and hi-fi wireframing, mockups, visual design and prototyping;

- providing user-centred design principles and methodologies;

- conduction of user research;

- creating style guides, and UI kits;

- critical thinking, willing to learn new skills and instruments;

- knowledge of HTML/CSS basics;

- familiarity with Webflow.

I am a self-disciplined team player, attentive to details and empathetic to the needs of users. I need to follow the latest design trends, deepen my knowledge of improving the usability of digital products and learn new design tools.

Work experience:

March 2023 - nowadays | UI/UX Designer, Freelance:

- Developed landing pages for cargo transportation and craft bakery businesses using basic UX research methodologies and UI principles.

- Created a design concept of scientific social media to illustrate my own thesis statement about how to present innovative achievements diversely and effectively, using user-centred design principles and methodologies.

- Created a design concept of a web service for searching medicines analogues abroad based on insights from Ukrainians who relocated abroad. - During the training course I developed the design of a mobile application for photo editing, following the key stages of digital product development (in particular, user flow, wireframing, visual design, interactive prototyping, etc.).

2016-2022 | PhD Student, Taras Shevchenko National University of Kyiv:

- Complemented PhD thesis results by developing a design concept.

- Conducted surveys and interviews to gather insights for thesis statement verification.

- Provided in-depth data research (over 180,000 materials), competitors analysis and data synthesis.

- Assisted professors in the implementation of the educational process.

September 2017- December 2018 | Organizers Team Member, II International Forum «Innovation Market» (Kyiv):

- Planned and organized parts of the event (using Can-ban methodology, cascade planning, etc.).

- Worked closely with stakeholders, communicated with sponsors and consulted participants of the event.

- Developed visualization and copywriting of advertising and accompanying materials.

- Provided website and social media content, as well as newsletter design.