Работал в 6 компаниях   15 лет 9 месяцев

Медицина и Здравоохранение, Реклама / Маркетинг / PR-услуги, Строительство, Отели / Рестораны / Развлекательные комплексы, FMCG

Business Development/Marketing consultant

Ilaya Family

Медицина и Здравоохранение

5 лет 6 месяцев

06.2019 - по настоящее время

Business Development/Marketing consultant

Freelancer

Реклама / Маркетинг / PR-услуги

6 лет 9 месяцев

03.2018 - по настоящее время

Advertising and PR support of a political party

  • goals and objectives of the project:
  • determine advertising and PR activity for the year preceding the elections
  • organize and support events in the framework of PR activity.
  • evaluate the effectiveness of events and measurement of electoral moods
  • develop SMM strategy

Business development manager at Spa salon

  • goals and objectives of the project:
  • develop a new interior design
  • define and launch new advertising campaign
  • creating loyalty program
  • advertising campaign performance analysis

Project manager at Advertising Agency

Head of Marketing Ukraine&Moldova&Caucasus countries

URSA

Строительство

1 год 4 месяца

11.2016 - 03.2018

  • subordinate to of Marketing Manager of Operation Unit
  • 3 subordinates
  • Define Marketing Strategy for Ukraine, Adopt Individual Elements of International Strategy;
  • Develop and execute Annual Marketing Plan;
  • Define Marketing Action Plan and coordinate its implementation;
  • Render Annual Marketing Report and 3-5 years Market Forecast;
  • Conduct Market Study on a regular basis;
  • Manage Commercial Excellence, Growth Portfolio Management, CRM Launch projects;
  • Build awareness, understanding and differentiations with competitors of Corporate Brand and Product Brands;
  • Formation of Product Mix, manage products SKU;?
  • Launch new products and product lines in premium, common and professional segments;
  • Active input in the pricing;
  • Plan and manage marketing budget in order to positively impact the business performance;
  • Coordinate merchandising, promotions, incentive programs for sales staff;
  • Production and distribution of POS materials, product samples;
  • Keep updated Product Catalogue, leaflets, application instructions, technical albums, corporate CDs';
  • Organize public meetings and presentations, exhibitions, press-conferences, master-classes, Customers meetings and conferences, incentive tours;
  • Coordinate activities in terms of participation in European Business Association, UKRIMA (Ukrainian Association of Producers of insulation materials) and Industrial Committee;
  • Meetings and negotiations with Customers, Certification Bodies, Research Institutions, Government Agencies, Architects, Installers, Investors, Media, Marketing Agencies
  • Advertising and PR actions, off-line and on-line communications;
  • Manage certification and tests for products, specifications development;
  • Control of proper labeling and packaging, its designs and quality improvement;
  • Initiation and participation in development of National Standards and Norms;
  • Hold tenders and negotiate Contracts for Marketing services;
  • Lead Marketing and Commercial teams in Marketing actions;
  • Subordinate to of Marketing Manager of Operation Unit
  • 3 subordinates

marketing specialist/junior brand manager

URSA EFI

Строительство

5 лет 8 месяцев

02.2011 - 10.2016

  • participate in development of Annual Marketing plan and its execution (Media planning, promotions, PR, motivation programs, etc.);
  • launch of new products, development and implementation of product promotions.
  • coordination of advertising & promo campaigns;
  • coordination of online and offline communications and development of company's website;
  • analysis of the competitive environment.
  • development of corporate identity, corporate designs and POS materials;
  • participation in exhibitions (organization, planning);
  • planning Promotion activities;
  • support distributors with necessary marketing tools and promotional products;
  • work with advertising agencies;
  • control POSM materials;
  • reporting to Marketing Manager;
  • define and produce POSm, promotional materials and prizes in accordance to planned marketing activity.

Achievements:

  • has been launched on a regular basis the promoters project in a network of building hypermarkets Epicenter, as a result in shops, where they were placed, sales increased in 2 times;
  • a new product was launched on the market;
  • launched a web service "Personal Account" for customers;
  • Together with the technical team were amended building regulations under the insulation of buildings (DBN);
  • have been conducted 2 communication programs - as a result we have improved attitude to the category and increase; traffic to the Web site, during the period of the promo campaign.

PR and marketing manager

entertainment center Helena

Отели / Рестораны / Развлекательные комплексы

1 год 5 месяцев

02.2009 - 07.2010

  • develop and execute Annual Marketing Plan;
  • work with the media;
  • advertising and PR activities;
  • development of promotion campaigns;
  • develop discount programs.

Achievements:

  • succeeded to increase attendance to the entertainment center by 1.5 times.

Sales representative

Dirol Cadbury

FMCG

3 месяца

06.2008 - 09.2008

  • direct sales;
  • gathering information;
  • work with customers;
  • consulting and other services for clients;
  • processing the sales transaction for the company;
  • search and attract of potential customers;
  • sales planning;
  • reporting about all changes on the market;
  • collecting of marketing information;
  • support of promotion campaigns;
  • control of accounts receivable;
  • merchandising.

Achievements:

Added new customers to existing ones.

Ключевая информация

  • people management
  • negotiations
  • short-term and long-term strategic planning;
  • project management
  • SEO
  • google analytics
  • google ads
  • social media strategy
  • targeted ads

Учился в 2 заведениях

National Academy of Managment

Marketing

Kiyv, 2009

National Academy of Managment

Jurisprudence

Kiyv, 2008

Владеет языками

Английский

выше среднего

Может проходить собеседование на этом языке

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Французский

базовый

Русский

родной

Может проходить собеседование на этом языке

Может проходить собеседование на этом языке

Украинский

родной

Может проходить собеседование на этом языке

Может проходить собеседование на этом языке

Дополнительная информация

Computer skills

  • Advanced user Windows/Internet/ MS office (word, excel, PowerPoint etc. )

Hobbies and interests

  • psychology;
  • reading of business books;
  • self-development & obtaining of new skills;
  • behavioral economics;
  • sport.

Personal qualities

  • target oriented;
  • able to work as in team as well independently;
  • able to learn fast;
  • ability to build and maintain good, friendly relations in the team;
  • able to inspire and motivate people;
  • curios and persistent;
  • proactive.

Alexsey Alexsandrovich

IT Product Manager

Киев

Готов переехать: Другие страны

3 000 $

37 лет

Активно ищет работу

полная занятость

Обновлено 4 дня назад