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SC adidas Ukraine, retail — вакансія в Marketing specialist (Omni, Wholesale)
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Marketing specialist (Omni, Wholesale)

SC adidas Ukraine, retail
7 місяців тому
22 травня 2024
Київвулиця Гарматна, 4

Purpose & Overall Relevance for the Organization:

Support, build and execute Marketing and Activation Plans that deliver significant business growth and improvement in our Brand Health KPIs working in close co-operation with the Key Accounts/Sales Team. Develop strong relationships with key/regional/fashion account partners to drive brand KPI’s and sales within the individual accounts.

Key Responsibilities:

  • Provide input into the creation of the seasonal account plan, as well as the overall market plan related to the implementation of the Global campaign strategy and key calendar moments.
  • Ensure the global toolkits delivers against the accounts omni channel marketing requirements.
  • Align with Omni-Channel line manager on the creation of plans for additional country or account specific omni channel marketing needs.
  • Support in the planning and gaining approval for the creation and execution of initiatives in line with brand guidelines for global and local moments.
  • Support high level execution of the seasonal account marketing calendar to ensure that adidas wins at the point of purchase by category against the agreed KPI’s.
  • Execute brand concepts with a special emphasis on key destination doors, in close collaboration with the Brand Activation, Sales team, and Back to Trade Omni field team.
  • Create bespoke moments for relevant partners based on their category and commercial focus.

Omni Channel WHS Planning and Delivery:

  • With the Sales Manager forecast the budget required, based on the agreed calendar, strategy, and order book.
  • Manage and monitor sell out support budgets and ensure alignment with sales team, finance, and line manager.
  • Ensure on-budget activity and management of all related documents as per internal audit policies.
  • Support in the delivery of space management solutions in WHS are partnered with the best Omni executions.
  • Assist in finding and training competitive vendors, suppliers, and agencies along with Omni planning and execution team.
  • Assist on input on global toolkit performance to pursue further improvement for executions in an WHS environment.
  • Assist in developing and executing consumer activation activity against targeted categories / concepts across all channels and platforms including CRM, DPC, and social media content.
  • Assist in the collaboration with DTC Omni Channel team the Back to Trade requirements in the WHS environment, including training, reports and required changes.
  • Support the agreed promotional plan that will drive consumer traffic and conversion at the point-of-sale.
  • Share the localized go-to-market strategy with channels in sell-in stage and manage executional excellence to maximize sell-out.
  • Support seasonal sell in delivery through showroom launches with the help of Mops, OMNI, and CTC team.

Training & Reporting:

  • Prepare detailed reports on the implementation of all omni channel initiatives with the agreed account marketing plan.
  • Provide detailed budget reporting across omni channel executions.
  • Support on training to the Back to Trade team and partner store teams.
  • Always-on alignment with the Omni Channel manager regarding account activation creating a seamless approach to campaign and out of calendar initiative delivery in WHS.

Knowledge, Skills, and Abilities:

  • Marketing and sales awareness across sport and fashion, & lifestyle
  • Good collaboration ability
  • Experience in Key Account Management & negotiation skills
  • Retail expertise
  • Visual Merchandising awareness
  • Solution oriented personality who understands balancing brand equity and commercial relevance, & interest of channels
  • Excellent presentation skills
  • IT skills: Outlook, Excel, and Word: Basic; PowerPoint: advanced

Requisite Education and Experience / Minimum Qualifications:

  • University degree in business or equivalent professional experience, ideally in Sales and /or Marketing
  • Over 2-3 years of retail, sales and /or marketing experience
  • Fluent Intermediate+

We offer:

  • Official employment in accordance with the Labor Code of Ukraine
  • Hybrid work schedule (remote format/work from the office)
  • Flexible working hours (from 8-10:00 to 17-19:00)
  • Medical insurance
  • Partial compensation for lunches
  • 40% discount on company products
  • Corporate development programs (career opportunities in various departments of the company, including relocation to other countries)

Join the team of professionals and change the future with us!

adidas Ukraine — це команда офіційних роздрібних магазинів adidas та офісу.

більше 500  співробітників

з 2004 року  на ринку

  • Медичне страхуванняМедичне страхування
  • Знижки працівникамЗнижки працівникам
  • Корпоративні заходиКорпоративні заходи
  • Оплачуване стажуванняОплачуване стажування
  • Гнучкий графікГнучкий графік

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