Middle Facebook User Acquisition Manager

We are appflame, a product IT company. We create life-changing products that break the rules of the game in the category. Geographically, we are located in Ukraine, but in reality – all over the world.

We are looking for the daring and enthusiastic people. Those who are fans of creating real products and dream of launching and developing cool startups. You have ambitions, and we have comfortable conditions for their implementation.

Your project: AdConnect. It is a business that specializes in building communication platforms, as well as SaaS solutions for traffic management and increasing user retention. Our project portfolio includes: web products in the social discovery, advertising network, SaaS solution for user retention. Our products have millions of users from all over the world – North and South America, Europe, Australia, and the list of markets is constantly growing.

If you're excited to join a fast-growing, innovative team pushing the boundaries of tech and communication, AdConnect is the place for you! We reach over 10 million monthly active users and manage 7-figure budgets, delivering high-impact results at scale.

We're searching for a passionate Facebook User Acquisition Manager to be the first in our team dedicated to social media by marketing. If you thrive in a fast-paced, competitive environment, this could be the perfect role for you — with the potential to grow into a Team Lead position.

Key Responsibilities:

• Develop and implement effective advertising strategies for highly competitive products and target markets, ensuring alignment with budgetary guidelines.
• Continuously analyze and optimize ad performance using metrics like CPA, CPC, CPM, and ROI to maximize return on investment.
• Conduct competitors' research, generating insights and presenting findings to stakeholders for data-driven decision-making.
• Collaborate with designers, developers, and other specialists to bring your creative ideas for ads and landing pages to life.
  

From you:

• A strong understanding of Facebook algorithms.
• At least one year of experience with Facebook Ads tools.
• Ability to analyze key metrics and work with models like CPA, CPC, CPM, CPI, and ROI.
• Strong skills in working with spreadsheets and BI Tools.
• Good technical skills in FB Pixel and API.
• Experience managing >30k budgets in verticals with high competition.
• English B2 and higher.
• Responsibility, attention to detail, and accuracy.
• Positive mindset and challenging spirit to push boundaries.
  

Will be an advantage:

• Experience in Dating Vertical and Tier-1 markets.
• Strong technical skills in tracking systems (Keitaro, Voluum) and their APIs.

Your journey to the job offer: message from the recruiter > test > interview > final interview > job offer.

Why appflame?

• Involvement in the development of Ukrainian products that compete with the world's best market players.
• The opportunity to implement your ideas rather than being a cog in the system.
• Meaningful and useful products created to serve a specific purpose rather than make money for shareholders.
• Be around like-minded people who work on results.
• Work with the global market and a huge audience.
• Direct contact with Snapchat, Facebook, Google, Apple, and access to their best practices.
• Well-established processes and great opportunities to growth within the company.
• Transparent evaluation of work based on personal performance indicators.
• Great benefits package and fair compensation.

We provide all conditions for your talents to be fully revealed.

We are loyal to our people. Our loyalty doesn't fade at the end of the working day. We do not leave our people alone with their problems: neither professional nor personal.

Join us.

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We are against all types of discrimination, bullying, and stereotypes. We provide equal employment opportunities regardless of race, skin color, religion, gender, sexual orientation, gender identity, age, marital status, citizenship, national origin, health status or any other characteristics.