Social Media Manager

As a Social Media Manager, your job is to drive the social media strategy and 
execution for a business.
You're responsible for creating and publishing content that resonates with 
the target audience, growing followers, and measuring the effectiveness of 
campaigns. Creating and developing social media strategies, setting goals to 
enhance brand awareness, and increase engagement.
Responsibilities:
• Analyze customer expectations according to past social media activity
• Develop social media campaigns (PR based)
• Define key performance indicators and KRAs for social media 
campaigns
• Creation or update of social media content across all channels
• Engage with customers and followers
• Monitor campaigns and analyze data obtained
• Track SEO and web traffic metrics
• Establish relationships with social media influencers to develop a 
strong network
• Develop content or assign tasks to content developers
• Keep an eye on social media trends
• Communicate effectively to all stakeholders, including senior 
management and content developers
Budget Management: Managing the budget allocated for social media 
campaigns and ensuring expenditures remain within budgetary limits.

Skills and Qualifications:
• 5+ years of experience in social media marketing, preferably in B2B
• Experience in creating social media strategies
• Knowledge of best practices for social media platforms such as 
Facebook, X, Instagram, LinkedIn, Pinterest, etc.
• Excellent verbal and written communication skills (Ukrainian local)
• Aptitude for crafting engaging content
• Strong organizational and multitasking abilities