Event management

• Coordination & support of H&M store, opening events (SkyMall, Dream Town, Retroville),
• Coordination & support of H&M Designer events (Moschino, Giambattista Valli),
• Coordination & support of Studio and Conscious Exclusive events,
• Fully planned and launched a Halloween customer experience for kids in Kyiv H&M stores.

Media campaigns coordination & launch

• Creatives production coordination (OOH, print, digital),
• Launch of 10+ media campaigns together with a media agency.

Influencer marketing

• Planning and implementation of an influencer campaign St. Valentine's Day,
• Coordination of a long-term paid collaboration with Katya Gaidut.
  

Partnership

• "Сіріус" charity social media project coordination.

SMM

• H&M Ukraine FB page management.
  

Customer support

• Initiated creation and launched H&M Ukraine customer support email,
• Worked personally with clients' complaints, and managed different issues related to customer support.
  

Competitor analysis and reporting.

POS materials production coordination.

Launching advertising campaigns

• Clients Samsung, Heel, Carlsberg,
• Utilization of Gemius Direct Effect for launching campaigns and tracking results.
  

Analyzing advertising campaigns

• Google Analytics + GDE tools

Communication with account managers & sales houses

• Reaching out to vendors and negotiating about campaign performance optimization.
  

Preparing reports

• Regular reports with notes about campaign pacing and performance for clients.