Coached 50+ international students (a2 - c1) in conversational, business, and tech english. designed personalized curricula to support language fluency and cross - cultural communication

Developed and executed the international editorial strategy to promote ukraine globally. ghostwrote high - impact stories and interviews spotlighting national entrepreneurs and initiatives. elevated social media engagement through compelling narratives and targeted messaging

Produced long - form content, landing pages, and seo - optimized website copy, increasing ctr by 25 . drove a 40 growth in linkedin and youtube reach with strategic b2b content. collaborated with product and marketing teams to align messaging with product roadmap

Created press releases, policy explainers, and editorial features for nationwide digital campaigns. simplified complex governmental communications into accessible, human - centered content. maintained linguistic and tonal consistency across ukrainian and english materials

Reimagined the brand's tone of voice and instagram content strategy, achieving 24x follower growth organically. launched the viral gasanovagirl campaign to generate user - driven content and brand loyalty

Wrote emotionally resonant essays on beauty, identity, and mental health, building a strong audience connection. bit.ua: co - developed the outlet's new editorial direction for urban culture bolder headlines, trend - driven topics, and social critique. promum: created seo - optimized, deeply empathetic content about motherhood and women's mental wellbeing. telekritika: investigated and authored a long - form piece uncovering hidden political narratives in ukrainian media