Працював в 3 компаніях   2 роки

Реклама та PR-послуги

Team Lead & Project Manager

KROT DIGITAL AGENCY

Реклама та PR-послуги

10 місяців

06.2023 - 04.2024

• Working with B2C, B2B businesses, TIER-1 and TIER-2 countries with a budget of +$20,000 / month
• Launching, analysing, optimising and scaling ads in Meta Ads and Google Ads, using Facebook Pixel, GA 4, GTM
• Creating hypotheses for advertising, conducting A/B testing, identifying an effective way of displaying adverts
• Analysis of advertising results in projects (ROMI, ROAS, LTV, etc.), preparation and presentation of reports to the client
• Analysing the client's market and competitors
• Managing the remote team of 5 people
• Organization of the entire workflow of the team
• Planning team tasks in WorkSection using Kanban
• Communication, negotiations with clients
• Training and adaptation of new specialists
• Conducting technical interviews

Media Buyer (Health&Beauty, Gambling)

Arbitrage Up

Реклама та PR-послуги

5 місяців

12.2022 - 05.2023

• Launching, analysing, optimising and scaling ads in Meta Ads, using Facebook Pixel in TIER-1 and TIER-2 countries
• Creating hypotheses for advertising, conducting A/B testing, identifying an effective way of displaying adverts
• Analysing the profitability of advertising, calculating ROI Budget $10,000 / month

Media Buyer (E-commerce)

KONTORKA TEAM

Реклама та PR-послуги

6 місяців

05.2022 - 11.2022

• Independent creation of an offer: product search, website creation, testing, ROI analysis, optimization, scaling up
• Launching, analysing, optimising and scaling ads in Meta Ads and Google Ads, using Facebook Pixel, Google Analytics 4, Google Tag Manager
• Budgets $8000 / month

Ключова інформація

HARD SKILLS:
• Full-cycle experience with Meta Ads (Web2Web) – 2,5 years
• Full-cycle experience with Google Ads (Web2Web) – 1,5 years
• Working with TIER-1, TIER-2 countries
• Google Analytics 4, Google Tag Manager, Google Data Studio
• Experienced in A/B testing Experienced in Google Sheets, Excel
• Understanding of marketing metrics: CAC, LTV, ROAS, ROMI, CPA, etc.
• Working with a budget of +$20,000 per month
• Hypothesis generation, strategy formulation
SOFT SKILLS:
• Intermediate (B1) English
• Data-driven
• Proactivity: initiating, suggesting, doing
• Attentiveness: creating, rechecking, running
• Analytical skills, ability to work with data, numbers, metrics
• Advanced stress tolerance, advanced critical thinking
• Systematic and structured work for results
• Fast learning and growth

Навчався в 1 закладі

Державний вищий навчальний заклад "Київський національний економічний університет імені Вадима Гетьмана"

Підприємництво, торгівля та біржова діяльність

Київ, 2025

Володіє мовами

Англійська

середній

Російська

вільно

Українська

рідна

Додаткова інформація

Особисті якості

I am an experienced digital marketing manager, working with Meta Ads and Google Ads. Always looking to grow and develop my skills and knowledge. I am proactive and willing to take responsibility. My core values are: growth, responsibility, ownership

Олександр Сергійович

User Acquisition Manager, Digital Marketing Manager

Київ

21 рік

Активно шукає роботу

повна зайнятість

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