Працював в 3 компаніях   3 роки 6 місяців

Реклама та PR-послуги, Інше

Media Buyer

ADA Company Group

Реклама та PR-послуги

4 місяці

01.2023 - 05.2023

  • Developed and executed strategic media buying plans, including selecting ad creatives, ad placements, and targeting options to maximize Nutra campaign performance.
  • Collaborated closely with affiliate marketers to optimize landing pages and offers to align with Facebook's ad policies and maximize conversion rates.
  • Continuously monitored and adjusted daily ad spend and budgets to achieve the highest possible return on ad spend (ROAS) for Nutra arbitrage campaigns.
  • Conducted in-depth audience research to pinpoint the most responsive audience segments for Nutra products, refining targeting strategies accordingly.
  • Regularly analyzed key performance metrics such as click-through rates, conversion rates, and ROI, and used data-driven insights to make adjustments and enhance campaign profitability.
  • Stayed updated on Facebook advertising policies and algorithm changes, ensuring Nutra campaigns remained compliant and effective.
  • Managed relationships with affiliate networks and partners, negotiating favorable terms to optimize profit margins on Nutra arbitrage campaigns.

Facebook Media Buyer (E-commerce)

Blue Beem

Реклама та PR-послуги

1 рік 9 місяців

01.2021 - 10.2022

  • Strategically planned, executed, and managed Facebook advertising campaigns for a diverse portfolio of clients.
  • Conducted audience research and targeting to optimize ad reach and relevancy.
  • Created and optimized ad campaigns based on performance data, adjusting budgets and creative content as necessary to meet client goals.
  • Developed and A/B tested ad creatives and ad copy for improved click-through rates and conversions.
  • Monitored ad spend and ensured that campaigns stayed within budget while delivering maximum return on ad spend (ROAS).
  • Analyzed key performance metrics, generated detailed reports, and provided actionable insights to clients.
  • Collaborated with the creative team to design engaging ad creatives that resonated with target audiences.

Shopify Developer

MOOT Corporation

Інше

1 рік 2 місяці

10.2019 - 12.2020

  • Created and maintained Shopify stores for clients, leveraging Shopify's built-in tools and apps to enhance store functionality.
  • Customized and optimized pre-designed themes to align with clients' branding and specific requirements.
  • Integrated third-party apps to extend store capabilities, such as for marketing, email campaigns, and analytics.
  • Conducted regular performance audits and optimized website speed and load times within the Shopify framework.
  • Provided technical support and resolved issues for clients, including troubleshooting and optimizing settings within the Shopify environment.
  • Trained clients on how to manage their Shopify stores and make updates independently.

Ключова інформація

  • Advanced Facebook advertising and campaign optimization.
  • Creative ad design and copywriting.
  • Proficiency in Shopify store setup and configuration.
  • Experience in theme customization and app integration.
  • E-commerce best practices and conversion rate optimization.
  • Responsive design and mobile optimization.

Навчався в 2 закладах

Wyzsza Szkola Ekonomii i Innowacji w Lublinie, WSEI

Logistyka

Люблін, Польща, 2023

Калуська Гімназія Імені Дмитра Бахматюка

Калуш, 2019

Володіє мовами

Англійська

вище середнього

Польська

середній

Російська

поглиблений

Українська

рідна

Чеська

нижче середнього

Курси, тренінги, сертифікати

Facebook Performance Pro (Targetorium)

Київ, 2022

  • Advanced A/B testing and split-testing to optimize ad performance.
  • Proficient use of Facebook Pixel for tracking and retargeting.
  • Mastery of Custom Audiences, Lookalike Audiences, and detailed targeting options.
  • In-depth knowledge of dynamic ads and product catalog advertising.
  • Expertise in conversion rate optimization (CRO) techniques.
  • Skillful use of Facebook Business Manager for efficient campaign management.
  • Proficiency in leveraging API integrations for advanced ad tracking and automation.

Реклама в Фейсбук від А до Я (Targetorium)

Київ, 2020

  • Creating and configuring advertising campaigns on Facebook.
  • Selecting and configuring target audiences for maximum effectiveness.
  • Analyzing and using data to optimize advertising campaigns.
  • Effective communication and collaboration with creative, marketing, and affiliate teams.
  • Continuous updating of knowledge and skills in Facebook advertising.
  • Preparation of clear and informative reports for analyzing advertising campaigns."

Додаткова інформація

Про свій досвід

  • Expert multitasker, can balance Shopify themes, Facebook ads, and Nutra arbitrage like a pro.
  • Thrives in the fast and furious e-commerce world, making tight deadlines look easy.
  • Data nerd extraordinaire, transforming numbers into profitable campaigns.
  • Collaboration champ, can "kumbaya" with creative, marketing, and affiliate teams.
  • Savvy trendspotter, always one step ahead of the digital curve.
  • Lifelong learner, never met a new skill I couldn't conquer.Reporting wizard, turning campaign data into storytelling magic.

Олександр

Media Buyer, Shopify

Львів

600 $

22 роки

повна зайнятість, неповна зайнятість, проектна робота

Характер роботи: віддалена робота

Оновлено 1 місяць тому