Hard skills:

• Keyword Research (Compilation and clustering of the semantic core);
• Conducting Site Audit;
• Internal optimization;
• Backlink Audit;
• Compiling TK for copywriter;
• Compiling TK for developers;
• Writing FAQ blocks, reviews.

Soft skills:

• Hard worker;
• Fast learner;
• Open minded;
• Non-conflict.

Tools: Ahrefs, Serpstat, Screaming Frog, Google Search Console, SurferSeo, Excel, Docs