• Participated as a key stakeholder in creation of the company's end-to-end analytics infrastructure from the ground up, including close cooperation with backend/data-engineering team on data-related issues;

• Developed a comprehensive BI infrastructure using Tableau, automating reporting/ dashboards and serving multiple teams;

• Created and maintained reporting/dashboards for the core KPIs - revenue, actives, GGR, Bonuses, Deposits, Withdrawals etc.;

• Conducted analysis and visualization of product and marketing metrics - conversions, affiliate/channel performance, customer LTV, ARPPU, ARPU, retention etc.;

• Customer segmentation based on value, tenure and last activity; created and maintained the system of regular supply of customer data to AM/support teams by segment;

• Analysis of overall bonus performance and promo campaigns’ results;

• Designed and analyzed A/B tests for product features and marketing campaigns, a number of which led to significant improvement of business performance;

• Developed statistical and machine learning models for fraud prediction, VIP detection, deposit amount recommendation, leading to a proven positive monetary effect;

• Collaborated with cross-functional teams to fill their requests and achieve business goals;

• Provided in-depth ad-hoc analysis on different issues, including payment method performance, game profitability, and post-platform migration etc.

• Led the Analytics team of 3.

• Led the Business Analysis and Reporting function for an international sports betting and gambling operator;
• Conducted financial and performance analysis, including the calculation of revenue, profit and loss, and other key business performance indicators across countries, sales channel, service types.
• Prepared managerial PL reporting for all Business regions, including data collection from different data sources, data validation, transformation for reporting;
• Developed and maintained reports and dashboards to visualize key business performance metrics;
• Controlled online business metrics - active users, average stakes, ARPU, CAC, CRC, LTV, Churn;
• Analyzed efficiency of marketing affiliate programs and control of affiliate’s charges;
• Performed different kind of ad-hock analyses and internal audits;
• Designed and documented the methodological framework for a new internal accounting model aimed to automate accounting of customer’s balances and turnovers;
• Collaborated with other departments in order to develop algorithms, business logics.

• Budgeting – led preparation of annual and 3 years revenue plan and rolling forecasts, scenarios analysis, participated in development of appropriate reporting tools;

• Development and implementation Factor analysis of actual revenue variance to plan; regularly reported to the management on the results of analyses;

• Prepared regular analytical overviews on business activity, including key metrics like average lease rates, discount structure; analyses of dynamics;

• Modeled different revenue scenarios by ‘playing’ with parameters such as occupation rate, lease rates and exchange rates;

• Prepared managerial data and comments on the overdue receivables for regular meetings of the commercial department, regular reconciliation of managerial and financial data;

• Performed calculation of overdue payments, terms of overdue, fines and penalties due to agreements;

• Conducted the report on overall areas vacancy and structure of leased compartments by commercial types of leases;

• Assigned technical tasks for processes and reports development and automation, collaborating with the IT department.

Financial accounting and reporting:

• Prepared transformation of IFRS reporting for the Mother company - P&L, Balance Sheet, Cash Flow;
• Controlled full compliance of book keeping and reporting with Corporate standards;
• Booking of accounting entries on IFRS level for some accounting objects;
• Performed booking of accounting entries on IFRS level for some accounting objects - allowance on receivables, provision for vocation payments, provision for dead stock, warranty provision.

Managerial reporting and control:

• Controlled the correctness of revenue/cost allocation between Centers due to Corporate standards;
• Conducted financial reporting in context of revenue/cost centers for the Mother Company;
• Conducted reporting on financial result by branches;
• Prepared analytical reporting on accounts receivable – analyzed receivables turnover and average payback period; analyses of receivable’s overdue periods, etc.;

Budgeting:

• Participated in preparation of annual budget and budget forecast;
• Analyzed actual-budget variance;
  • Composed technical requests to 1C developers aimed to meet corporate rules, maintain reporting transformation to IFRS, implement corporate reporting forms etc.;
  • Supported annual external financial audit – explained internal accounting policies and standards, differences in local and IFRS reporting, assisted in auditors’ requests;
  • Other – performed different ad-hoc requests, conducted presentation, participated in annual stock inventory.

preparation (follow up) and analysis of periodical consolidated cash flow (budget and actual), Balance sheet, P&L Balance, accounts payable, accounts receivable statements of the "Globus" Group;

• account of current cost of investment projects of the "Globus" Group, analyze of investment expenses;
• Participation in preparation of business plans (calculation of NPV, payback period etc).

July 2009 - February 2012 - Economist, "Globus Asset Management" LLC

Main duties:

• involved in preparation (follow up) and analysis of periodical consolidated financial reporting;
• control of the correctness of filling budget forms by members of the budgeting process;
• control of the correctness of actual budget (revenue/expense allocation);
• controlling of investment expenses;
• account of revenue from investment certificates placement and from other sources of financing;
• updating loan transactions and interest expenses database;
• administration of securities trade operations and updating securities database.

November 2008 - June 2009 - Economist's assistant, "Globus Asset Management" LLC

Main duties:

• opening and closing of bank accounts for companies of the "Globus" Group;
• selection of optimal bank tariffs and tariff packages;
• control over bank charges, interest paid on deposits;
• administration of other questions related to cooperation with banks (agreements with banks, etc.);
• preparation of consolidated daily cash flow report of the Group.