SEO Specialist

SmartyAds is a passionate and ambitious team of professionals who redefine the standards of advertising and monetization worldwide by building robust and efficiency-driven programmatic platforms. We started back in 2011 and since then we grew until we found ourselves as an award-winning international company with our own tech infrastructure, 150+ team members onboard, and products highly praised by international experts (awards: The Drum DADI, Stewie, MartechBreakthrough, SIA, and more).

How does it all become possible? We focus on our people — we welcome big ideas, provide you with the freedom to grow, and offer support on every stage of your professional development with us. Join an environment where everyone feels connected, supported, and heard so you can do your best work and progress fast professionally like dozens of our account managers, sales, ad ops, and developers already did.

At SmartyAds, we’re looking for a dedicated and dynamic professional to join us as a SEO Specialist.

Responsibilities:

• Restore drop domains and create content projects based on them.
• Develop a strategy and process for monetizing content projects.
• Work with WordPress.

Qualifications:

Data Analytics:

• Ability to analyze metrics and other traffic analysis tools to track results.
• Ability to interpret key metrics, such as bounce rates, conversions, and session duration.
• Ability to analyze and choose drop domains.
• Understanding the monetization of content projects.

Keyword Research:

• Identifying relevant keywords for the target audience.
• Using tools to analyze the popularity and competitiveness of keywords.
• Ability to work with clustering.

Content Optimization:

• Knowledge of SEO content optimization principles, including the use of keywords in titles, meta tags, and text.
• Ability to create a brief for quality content that meets search engine requirements.
• Understanding how to optimize text for EEAT.
• Understanding the use of the LSI principle.

Technical SEO:

• Understanding the basic aspects of technical optimization.
• Experience working with WordPress.
• Restoring drop domains.
• Experience working with web servers, site file structure, and hosting settings.

Link Optimization:

• Knowledge of link-building strategies and the ability to conduct a backlink profile analysis.
• Experience working with link monitoring tools and removing toxic links.

Benefits:

• Flexible work setup: Choose between fully remote, hybrid, or office-based in Kyiv, Odesa, or Mykolaiv with refreshments/snacks and dedicated spaces for relaxation and leisure activities.
• Professional growth: Join a strong team, access courses and conferences, and utilize our electronic library for continuous learning.
• Performance-based annual salary reviews: Fair and competitive compensation tied to your work performance.
• Work-life balance: Enjoy 22 paid vacation days per year.
• Well-being support: Comprehensive medical insurance, paid sick leaves, and access to a corporate psychologist.
• Vibrant corporate culture: Offsite parties, celebrations, team-building activities, sporting events, and corporate gifts/bonuses.